Marketing Data Analyst

A company is looking for a Data Analyst, Marketing Inference.

Key Responsibilities

Lead analytics initiatives to inform marketing investment and allocation decisions

Execute in-depth analysis of marketing performance and customer acquisition trends

Develop and maintain dashboards and reports to track marketing KPIs and performance trends

Required Qualifications

2+ years of experience in product analytics, preferably in a consumer-facing product

Experience with incrementality analysis, attribution, and performance analytics techniques

Proficiency in SQL for data extraction and manipulation

Strong proficiency in data visualization tools, such as Looker

Bachelor's degree in a quantitative field; Master's degree is a plus