Digital Marketing Developer(
Job Number :
336084)Textron Aviation has been inspiring the journey of flight for nine decades through the iconic and beloved Cessna and Beechcraft brands. We are passionate advocates of aviation, empowering people with the freedom of flight. As you join our legacy as a global leader in private aviation, you’ll have opportunities to try new fields, expand your skills and knowledge, stretch your abilities, and build your career. We provide a competitive and extensive total rewards package that includes pay and innovative benefits to support you and your family members – now and in the future, beginning day one. Your success is our success.
Description
JOB SUMMARY :
To manage development, execution, and maintenance of digital marketing across multiple platforms to support Textron Aviation strategic marketing objectives, brand building, and lead generation. These platforms include website, email marketing and campaign automation.
JOB RESPONSIBILITIES :
- Support digital marketing goals and achievements.Manage digital analytics to develop a deep understanding of user behaviors on digital properties, which will drive future digital marketing efforts.
- In collaboration with Marketing partners, optimize greater content / digital marketing budget to maximize efficiency and provide marketing goals achievement.
- Work with digital, creative, production and media agencies to develop and execute digital marketing and be accountable to their performance.
- Utilize HTML, CSS, and JavaScript code to build emails, landing pages, forms, websites and more for the Marketing, Sales, Communications and Global Events teams.
- Apply high-level knowledge of digital analytics to tag digital assets and subsequently build digestible analytics dashboards to present to leadership
- As a Sr, lead digital creation projects and initiatives independently
- As a Sr, supervise temporary employees including interns, co-ops, etc.
Qualifications
EDUCATION / EXPERIENCE :
Bachelor’s Degree required, Master’s Degree a plus in :
MarketingBusiness AdministrationCommunicationsOther related fieldQUALIFICATIONS :
Excellent written and verbal communication skillsMarketing experience preferredStrong sense of accountabilityBasic understanding of marketing conceptsHigh level of comfort in HTMLProficient working with CSSBasic JavaScript knowledgeBasic PhotoshopExperience effectively leading othersAbility to create, lead and execute projects independently without supervisionKansas Tax CreditJoin Textron Aviation’s Kansas team and you may be eligible for a $5,000 state of Kansas Aviation tax credit for up to five years.