Social Media Admin - Automotive Dealership

Social Media Admin - Automotive Dealership

Our automotive dealership is looking for a dynamic and organized Social Media Admin to enhance our online presence and engage with our community. The ideal candidate will be responsible for curating and managing content that reflects our brand, showcases our vehicles, and promotes our services.

Job Responsibilities

• Manage social media platforms (Facebook, Instagram, LinkedIn, etc.) to promote dealership offerings
• Create, schedule, and post content highlighting vehicle inventory, promotions, customer testimonials, and dealership events
• Respond to customer inquiries and messages on social media, providing excellent customer service
• Monitor social media comments and reviews, engaging with the audience and addressing any concerns
• Collaborate with the sales and marketing teams to align social media strategies with dealership goals
• Track social media analytics and prepare performance reports, adjusting strategies based on insights
• Stay up to date on automotive trends, social media tools, and platform updates
• Assist with content creation, including photography, video production, and graphic design for posts

Requirements

• Experience managing social media platforms for businesses, ideally within the automotive industry
• Strong writing, editing, and communication skills, with the ability to craft compelling posts and responses
• Familiarity with social media scheduling tools and analytics platforms (e.g., Hootsuite, Meta Business Suite)
• Ability to work collaboratively with sales and marketing teams, and adapt to changing priorities
• Understanding of automotive industry trends and customer engagement best practices
• Creative thinking and attention to detail, with the ability to handle multiple tasks in a fast-paced environment

Education and/or Experience

• Bachelor’s Degree in Marketing, Communications, or a related field preferred
• 1-2 years of experience in social media management, ideally within a dealership or automotive-related environment
• Basic photography or graphic design skills (experience with tools like Canva or Adobe Spark is a plus)