A company is looking for a Product Marketing Manager to drive program adoption and engagement in healthcare.
Key Responsibilities
Own and deliver measurable growth in provider onboarding, activation, and retention through multi-channel marketing campaigns
Partner with internal teams to align strategies and coordinate execution across the user journey
Track and analyze campaign performance to refine content and tactics, communicating insights to stakeholders
Required Qualifications
3-5 years of marketing experience, with at least 3 years in HealthTech, Health Systems, or healthcare SaaS
Proven track record of designing and executing engagement or growth campaigns
Experience managing multi-channel campaigns across email, SMS, web, and physical collateral
Data-driven operator with experience using CRM and marketing analytics tools
Ability to translate clinical data into compelling narratives for an evidence-based audience
Marketing Manager • Chesapeake, Virginia, United States