Social Media / Marketing Manager

Overview

The Goodkind Group, LLC provided pay range. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$68,000.00 / yr - $95,000.00 / yr

Direct message the job poster from The Goodkind Group, LLC

Position

Managing Director at The Goodkind Group, LLC

Hybrid role- 3 days in - 2 days remote

Able to travel up to 20% to other offices

Growing and well established medical co.

What you’ll do

The Social Media Manager is a key leader and contributor in the Spire Marketing and Communications team. As the driving force behind our social media presence, you will spearhead the strategy and day-to-day management of all social media channels for our network of esteemed orthopedic practices. Your high-impact social media campaigns will drive growth and maximize media value.

We are seeking an exceptional candidate who combines strategic acumen with hands-on expertise in content development and community building across social media platforms. Collaborating closely with practice teams, leadership, clinicians, and community partners, you will craft and execute social media strategies tailored to support each practice’s priorities and business objectives, and reflect their aesthetic, vision, and voice. Your superior verbal and written communication skills, along with your project management prowess, will ensure the successful implementation of these strategies.

Responsibilities

• Lead day-to-day social media management on Facebook, Instagram, Twitter, LinkedIn and YouTube for each Spire network orthopedic practice brand
• Develop and execute monthly social content calendars for all orthopedic practice brands; Collaborate closely with stakeholders to develop content that supports each practice’s priorities and business objectives, and reflects their aesthetic, vision, and voice
• Content development includes crafting patient stories / testimonials, informative condition and procedure specific articles, physician and team member spotlights, orthopedic specialty and service social copy, event posts, and more; Manage content creation, video / photoshoots and sourcing to ensure all content exemplifies brand standards
• Build / enhance brand stature by partnering with and engaging each practice’s local and online communities, community partners, local teams, and schools to share content; Monitor and respond to all comments and messages for each social account in a timely manner to support the service recovery process
• Schedule the distribution of content across multiple accounts and channels utilizing scheduling tools like Hootsuite as well as the individual social media platforms
• Report on key metrics on a regular basis to ensure audience growth, strong engagement rates; Optimize and adjust post content, timing, frequency, and more based on performance insights
• Stay up to date on platform best practices and industry trends across social media channels; Incorporate innovative strategies to maintain a competitive edge
• Curate and add engaging content to the website to support social media initiatives and enhance user engagement across platforms; Assist in website updates, ensuring content accuracy, relevance, and optimal user experience

Qualifications

Who you are : Qualifications :

What we offer

We are an equal-opportunity employer. Qualified Applicants are considered for

Note

We are not including additional job postings or city-specific listings beyond what is necessary for this role.

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