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Director, Patient Marketing
Director, Patient MarketingCrinetics Pharmaceuticals • Seattle, WA, US
Director, Patient Marketing

Director, Patient Marketing

Crinetics Pharmaceuticals • Seattle, WA, US
[job_card.30_days_ago]
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  • [job_card.full_time]
[job_card.job_description]

Director, Patient Marketing

Crinetics is a pharmaceutical company based in San Diego, California, developing much-needed therapies for people with endocrine diseases and endocrine-related tumors. We were founded by a dedicated team of scientists with the simple belief that better therapies developed from rigorous innovation can lead to better lives. Our work continues to make a real difference in the lives of patients. We have a prolific discovery engine and a robust preclinical and clinical development pipeline. We are driven by science with a patient-centric and team-oriented culture. Crinetics is known for its inclusive workplace culture. We are also a dog-friendly workplace. This is an exciting time to join Crinetics as we shape our organization into the world's premier fully integrated endocrine company from discovery to patients. Join our team as we transform the lives of others.

Position Summary :

The Director, Patient Marketing, will play an essential role in developing and executing strategies and tactics focused on the rare disease audience. You will lead several initiatives, including short-term execution, as well as helping drive new capabilities that will set the brand up for success in the mid-to-long term. This role will oversee various educational initiatives, manage relationships with key opinion leaders, and ensure compliance with company policies while driving marketing initiatives for both patient and healthcare professional audiences.

Essential Job Functions and Responsibilities :

These may include but are not limited to :

  • Develop comprehensive patient-centric strategies across multiple disease states including understanding the patient journey, identifying unmet needs, developing innovative solutions, and executing programs to meet those needs.
  • Lead patient ambassador programs to include ambassador relationships, management of speaking and public relations events, and community outreach strategy and execution.
  • Lead the design and implementation of patient engagement initiatives, including, but not limited to, patient advocacy partnerships, patient advisory boards, publications, websites, social media, email, video / webcasts, webpages, and events.
  • Manage patient educational conference promotional opportunities
  • Develop onboarding materials for patients
  • Develop patient education websites
  • Develop marketing materials for patients
  • Develop omni channel strategy for patients
  • Partner with agency for media strategy
  • Manage agency for patient related materials
  • Ensure compliance with regulations related to promotion, advertising, off-label use, pricing, reimbursement, data privacy, patient safety, and other aspects of pharmaceutical marketing.

Additional Functions and Responsibilities :

  • Other duties as assigned
  • Education and Experience :

    Required :

  • Bachelor's degree in Business Administration, Marketing, or related field; Master's degree preferred.
  • At least 15 years of experience in marketing or sales within the biopharma industry.
  • Proven track record of successfully launching and commercializing pharmaceutical products.
  • Experience working with rare disease or oncology therapies is highly desirable.
  • Demonstrated ability to lead cross-functional teams and influence senior leaders.
  • Excellent verbal and written communication skills.
  • Experience in managing marketing assets and budgets.
  • Ability to exercise judgment and determine appropriate action within knowledge level.
  • Understanding of FDA regulations and drug approval process helpful.
  • Physical Demands and Work Environment :

    Physical Activities : On a continuous basis, sit at desk for a long period of time; intermittently answer telephone and write or use a keyboard to communicate through written means. Some walking and lifting up to 25 lbs. may be required. The noise level in the work environment is typically low to moderate. The physical demands described above are representative of those that must be met by an employee to successfully perform the essential functions and responsibilities of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions and responsibilities.

    Laboratory Activities (if applicable) : Biology and chemical laboratory environment experience needed. Environmental health and safety requirements also apply.

    Travel : You may be required to travel for up to 25% of your time.

    Equal Opportunity Employer :

    Crinetics is proud to be an Equal Opportunity Employer. We provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of sex, sexual orientation, gender (including gender identity and / or expression), pregnancy, race, color, creed, national or ethnic origin, citizenship status, religion or similar philosophical beliefs, disability, marital and civil union status, age, genetic information, veteran status or any personal attribute or characteristic that is protected by applicable local, state or federal laws.

    Salary Range : The salary range for this position is : $193,000 - $241,000.

    In addition to your base pay, our total rewards program consists of a discretionary annual target bonus, stock options, ESPP, and 401k match. We also provide top-notch health insurance plans for employees (and their families) to include medical, dental, vision and basic life insurance, 20 days of PTO, 10 paid holidays, and a winter company shutdown.

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