Senior Performance Marketing Manager

A company is looking for a Senior Manager of Performance Marketing to lead customer acquisition and growth for its Direct-to-Consumer business.

Key Responsibilities

Own the performance marketing strategy for D2C acquisition, engagement, and conversion

Manage and optimize multi-channel paid marketing campaigns across various digital channels

Collaborate with cross-functional teams to enhance the consumer journey and optimize landing experiences

Required Qualifications

7-10+ years of experience in performance marketing or acquisition marketing

Proven success in scaling paid acquisition channels with measurable ROI

Strong analytical skills with experience in data visualization tools and marketing attribution

Deep understanding of digital media buying and optimization best practices

Experience managing external agencies and collaborating with internal teams