Designer

Responsibilities

• Develops visually compelling materials, guided by our corporate brand guidelines for internal and external advertising, marketing, visual communications and websites.
• Works collaboratively with creative professionals to create visual communications that clearly represent the PCL brand.
• Creates visual communication plans for small to mid-size projects and related initiatives, and ensures they are measurable.
• Provides graphic design consultation to peers, middle management, internal and external stakeholders and some executives.
• Conceptualizes graphic design ideas and content, presenting larger projects to manager.
• Creates and enhances brand awareness through internal / external visual communication.
• Performs needs-assessment to determine current and future visual communications assets requirements and make recommendations for procuring assets.
• Conducts and coordinates printer proofs, quality checks and correspondence with design contributors / vendors.
• Adheres to brand guidelines in all visual creation.
• Conducts research, interviews and collaborates with subject matter experts to create engaging visuals.

Qualifications