Lead Global Product Line Manager, Equipment

Equipment Product Line Manager

• This is a hybrid role based out of our HQ in Richmond, CA. In-office expectation is 4 days a week

The Equipment Product Line Manager takes the lead in driving the equipment category and creating seasonal product strategies. They execute on the development of seasonal line plans and ensure successful Go-to-Market activities globally. Leads the cross-functional teams to develop and drive the execution of the aligned vision of the product line that meets the needs of the consumer while driving profitable growth.

The Equipment Product Line Manager is also responsible for managing the seasonal assortment data, analyzing market information, and keeping the go-to-market tools current and accurate. This role will work closely with the rest of Product Management, Sales, Direct-to-Consumer, and Marketing teams to ensure the merchandising and product direction is executed.

Responsibilities include data entry management and overall seasonal maintenance of PDM (PLM system) including communication of changes and continued accuracy of assortment plans. The Product Line Manager champions a product's introduction from conception through go-to-market launch and acts as the communication liaison on all details pertaining to the product line.

The Equipment Product Line Manager supports the efforts in the creation and execution of the mid- and long-term strategies for the business. They contribute through business, marketplace, and consumer research and analysis identifying opportunities to grow the business long term.

They work cross-functionally and need partnership and the support from key stakeholders in Design, Finance, Planning, Marketing, Sales, and Manufacturing to ensure priorities are aligned.

The Equipment Product Line Manager builds the bottom-up seasonal line plan for a portion of the business. It includes growth drivers that align with the strategic business direction and considers macro trends in the marketplace.

They ensure line plan creation results in the meeting or exceeding of revenue and productivity metrics and aligns with brand vision while meeting the needs of customers across the globe.

The Equipment Product Line Manager participates and supports the team's efforts across all global waypoints and Go-to-Market activities. They ensure these activities meet all calendar deliverables and deadlines defined by the brand's master calendar.

They play a key role for the business's cross-functional product teams.

The Equipment Product Line Manager provides mentorship and guidance to the overall team.

They partner with other functional peers to ensure teams are executing on the direction and priorities of the business and hold teams accountable. They identify best practices in order to improve communication, operational efficiency, process, tools, and sustain seamless working relationships.

The Equipment Product Line Manager provides commercial support for the US marketplace. They help to create and execute marketplace segmentation for their business that maximizes business opportunities across Wholesale, DTC, and eCommerce channels in the US marketplace.

They partner with Sales teams to ensure full alignment in product and pricing architecture that reflects the relevant marketplace. They support the Sales team's efforts in creating sell-in assets and attend pre-line and other key-account meetings in representing the product assortment.

With an attention to detail and acute accuracy, the Equipment Product Line Manager ensures assortment tools have correct product details and are cross-functionally distributed. All changes are captured and maintained in a timely fashion.

They work to enter, update, and maintain all data in PDM as well as Line Plan worksheets, and Line Architecture Tools.

The Equipment Product Line Manager ensures timely communication with cross-functional team on changes / shifts.

They ensure the accuracy of the style and product line information in internal systems throughout the creation process.

The Equipment Product Line Manager participates in team meetings, staff meetings, and other meetings to assure strong communication on all process and product related issues.

They partner with Marketing to disseminate information aiding in the creation of marketing collateral for distribution, i.e. hangtags, packaging, point-of-sale, etc.

The Equipment Product Line Manager leads select product presentations with Marketing and Sales.

They help ensure critical gates and dates in the process are met, data / updates are coordinated and fulfilled timely and per deadlines as assigned.

The Equipment Product Line Manager participates in regional market trips and provides marketplace insights.

They initiate seasonal hindsight and assortment analytics.

The Equipment Product Line Manager has an entrepreneurial approach to understand the assigned marketplace, including regional differences across diverse channels of distribution.

The ideal candidate is an outdoor product enthusiast, and user. They are a brand ambassador and champion for Mountain Hardwear. They are successful at working with both internal and external teams and providing accurate direction and goals.

Teamwork oriented and collaborative.