Paid Media Strategist

A company is looking for a Paid Media Strategist to develop and optimize paid media campaigns.

Key Responsibilities

Develop paid media plans, including audience targeting, ad products, and budgets

Manage and optimize paid media campaigns across social media platforms

Provide performance analysis and actionable insights through campaign reports

Required Qualifications

2-3 years of experience in paid media buying with knowledge of major social media platforms

Experience with influencer paid campaigns and budget management

Strong analytical skills and proficiency in Excel and Google Sheets

Ability to work cross-functionally with various teams

Comfortable in client-facing settings with professional communication skills