Media Buyer, Integrated Media Investment

Media Buyer, Integrated Media Investment

Crossmedia is the global media independent. We're committed to doing media and business the right way, guided by the principles of TRUST, REASON and the pursuit of HAPPINESS. Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation. We are 500+ Crossmedians worldwide with big ambitions to continue to grow with soul.

We focus on what media agencies should do : create innovative connections between brands and people regardless of channel or budget. And we do it in an honest way. We are and always have been a values-based organization. We earn our clients TRUST by ensuring media transparency in our business model and objectivity in decision-making. We apply REASON & logic to finding solutions to our clients' greatest business challenges. The pursuit of HAPPINESS matters to us. Big time. We invest in each colleagues' professional & personal wellbeing and growth.

We have offices in the US in New York and Philadelphia, with employees across 25+ states, as well as in London, Toronto, and Germany. Our client roster includes U.S. Bank, Invesco, Newell Brands, NASCAR, Planet Fitness, American Cancer Society, Ricola, Herschend Family Entertainment, Edible Arrangements, Illva Saronno, and more.

Your Role

The Buyer oversees tactical planning, execution and reporting of campaigns. They utilize their knowledge of the media marketplace and media channels to brainstorm and ideate new activations and vendors for media campaigns.

A successful Buyer is resourceful, organized, and energetic throughout the planning process. A strong communicator, you are comfortable in a fast-paced industry and handling multiple projects. At Crossmedia, it's more than just doing the job, it's about doing things the right way and living our values of Trust, Reason, and Happiness, day in and day out. This is what those values mean for a Buyer at Crossmedia.

Reliable, ethical & operates in the best interest of Crossmedia & clients

• Maintains a base-level knowledge of buying for both online and offline media channels : Digital (Banners, Audio, Video) Search, Social, TV, Radio, OOH [Out-of-Home], Print.
• Owns vendor communications and developing relationships with clients.
• Manages RFP process : developing partner consideration sets, putting together RFPs, and managing conversations & RFP development with partners.
• Collaborates on the buying of media, vendor contracts, budget management by individual platforms, billing / invoicing for media campaigns.
• Leads knowledge of media buying tools to execute plans and buys- Freewheel, SBMS / Adazzle, GCM & MOAT / IAS, GCM, Datorama, Tableau etc.
• Applies principles of negotiation to ensure discounts and added value
• First 'gatekeeper' and reviewer for Assistant's work.
• Ensures smooth campaign launch & execution and communicates updates internally and externally.
• Deep understanding of the Digital media trafficking process
• Performs weekly pacing and monitoring of campaign performance

Focuses on a quality product, adhering to Crossmedia's high standards

Personal efforts generate satisfaction clients, team, company

Requirements

Salary range $62k $75k. Compensation is determined on the skills, qualifications and tenure of the applicant. This role requires proximity to New York City. We offer a hybrid work arrangement, with a combination of onsite work and the flexibility to work from home.

Crossmedia benefits

Commitment to Diversity and Inclusion

Diversity is in our DNA. As a minority-owned company, our commitment to an inclusive environment has long been embedded into agency practices and at every level. Almost one third of senior leadership identifies as a person of color and over half of our executive leadership are women. We have active mentoring & internship programs that create opportunities for underrepresented groups. Internal agency programming is anchored by XMEquity365, a permanent, year-round initiative fostering acknowledgement and support of marginalized communities within five pillars Excellence, Voices, Education, Giving & Representation.

Crossmedia is committed to providing equal employment opportunities and creating a diverse and inclusive company culture and that does not discriminate against candidates and employees because of their disability, sex, race, gender identity, sexual orientation, religion, national origin, age, veteran status, or any other basis prohibited by applicable federal, state, or local law. All job requirements are subject to possible revision to reflect changes in the position requirements, business necessities and / or to reasonably accommodate individuals with disabilities. Essential and other job functions are subject to modification. This job description in no way states or implies that these are the only duties to which will be required in this position. Employees will be required to follow other job-related duties as requested by their supervisor / manager (within guidelines and compliance with laws in the US and UK).

Continued employment remains on an "at-will" basis. Reasonable accommodations may be provided to enable individuals with disabilities to perform essential functions in compliance with the American with Disabilities Act of 1990 (US based).

Physical Demands : The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job : Prolonged periods of sitting at a desk and working on a computer. Must be able to remain in a stationary position 50% of the time. Ability to stand, bend, and reach Constantly operates a computer and other office productivity machinery, such as a calculator, copy machine, and computer printer. The ability to communicate information and ideas so others will understand. Must be able to exchange accurate information in these situations. The ability to observe details at close range (within a few feet of the observer).

In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Crossmedia, please email people.team@xmedia.com