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Growth Performance Marketing Associate
Growth Performance Marketing AssociateSnap • San Francisco, CA, United States
Growth Performance Marketing Associate

Growth Performance Marketing Associate

Snap • San Francisco, CA, United States
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  • [job_card.full_time]
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Growth Performance Marketing Associate

Snap Inc. is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company's three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

The Product team uses creativity, research, insights, and operational excellence to steer our product vision across Snap Inc. This team of Designers, Scientists, and Product Managers works in a highly collaborative environment to build the products and experiences that innovate and improve the performance of the Snapchat app and our advertising platform. Together these teams drive value and success for our customers and bring our community together in new and special ways.

We're looking for a Growth Performance Marketing Associate to join Snap Inc!

What you'll do :

  • Efficiently drive new user acquisition and Snapchatter engagement via off-platform and in-app channels
  • Build, optimize, and scale campaigns across a variety of partners and channels (display, video, social, app store, email, notifications, etc.)
  • Conduct ongoing performance analysis across tactics, platforms, partners, campaigns, and more
  • Present insights and recommendations to cross functional collaborators for decision-making
  • Ideate and execute A / B tests to continually improve campaign performance
  • Collaborate with internal teams and external agencies to develop and test new ad creatives
  • Assist with team operations, including items such as updating roadmaps and calendars to ensure programs are staying on track and budgets are invested for maximum efficiency

Knowledge, skills, and abilities :

  • Hands-on experience with campaign setup, QA, and launches across multiple channels
  • Ability to analyze data, provide initial insights, and work with team and leadership to drive strategic decision-making
  • A team player with effective written and verbal communication skills, with the ability to manage complex, multi-workstream initiatives and collaborate cross functionally
  • Ability to initiate and drive projects to completion with minimal guidance
  • Minimum qualifications :

  • Bachelor's degree or equivalent years of experience
  • 3+ years of experience in performance marketing, growth marketing, or a quantitative role (e.g., data, finance, strategy, consulting) with a focus in technology or social media
  • 3+ years of experience using Sheets, Excel, or other data visualization tools (e.g., BigQuery, Looker, Tableau)
  • Preferred qualifications :

  • Hands-on experience running paid acquisition campaigns across a variety of partners, countries, and channels (display, video, social, app store, email, notifications, etc.)
  • Hands-on experience running App Store Optimization (ASO) experiments for iOS and / or Android, and managing in-app store events and promotional placements
  • Experience partnering with external agencies to design and optimize creative across channels and countries
  • If you have a disability or special need that requires accommodation, please don't be shy and provide us some information.

    "Default Together" Policy at Snap : At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a "default together" approach and expect our team members to work in an office 4+ days per week.

    At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability / vets.

    We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).

    Our Benefits : Snap Inc. is its own community, so we've got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap's long-term success!

    Compensation

    In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate's starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.

    Zone A (CA, WA, NYC) : The base salary range for this position is $118,000-$176,000 annually.

    Zone B : The base salary range for this position is $112,000-$167,000 annually.

    Zone C : The base salary range for this position is $100,000-$150,000 annually. This position is eligible for equity in the form of RSUs.

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