Email Marketing Manager

A company is looking for an Email Marketing Manager to lead lifecycle and campaign marketing efforts.

Key Responsibilities

Lead lifecycle and email marketing strategy from acquisition to retention and reactivation

Own campaign creation and execution for product launches and seasonal activations

Collaborate with cross-functional teams to align content and messaging across customer touchpoints

Required Qualifications

3-5 years of experience in email and lifecycle marketing, preferably in DTC or subscription-based environments

Proven ability to design and deploy high-impact campaigns using CRM and ESP tools

Strong understanding of segmentation, automation, and customer journey mapping

Analytical mindset with the ability to interpret data and optimize for engagement and conversion

Experience working with creative and data teams to balance storytelling with performance