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Media Network & Licensing Internship
Media Network & Licensing InternshipCEC Entertainment • Irving, TX, United States
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Media Network & Licensing Internship

Media Network & Licensing Internship

CEC Entertainment • Irving, TX, United States
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At CEC Entertainment, we build careers around great food, family, and fun! Our purpose and our passion is to create the best place for kids and families to eat and play!

CEC Entertainment, the global leader in family entertainment and operator of Chuck E. Cheese and Peter Piper Pizza restaurants, is seeking an Intern for the Spring semester in our Media Network, Licensing & Entertainment Department.

This is a paid internship that will provide you an opportunity for professional growth and development. This program will not qualify for college credit (exceptions may apply). This exciting opportunity will be based at our Corporate Support Center in Irving, TX and is 40 hours a week during typical working hours of 8 : 30am to 5 : 30pm. This Internship will require in-person attendance.

In this role you will be supporting the Global Licensing, Media & Entertainment division, with the objective to leverage the CEC brand to generate incremental revenue and value through Media Network partnerships, and licensed opportunities.

You will have the opportunity to learn :

  • How to pitch and execute DOOH Media and co-branded promotional programs, including proposal assembly, inventory valuation, creative development and review, and recap requirements.
  • Brand Licensing fundamentals, including category overviews, creative collateral development, contract negotiations, fee and royalty structures, categories, etc.
  • Content development and production fundamentals, including ideation to production, audio / visual elements, show FX, costume character and puppet programs.

Applicable majors / interests :

  • Sponsorship, Partnership Marketing, Media Sales, Promotions, Licensing, Product Development (Merchandise & E-Commerce), Branded Entertainment, Location Based Entertainment
  • General responsibilities may include (but not limited to) :

  • Research brand campaigns applicable to CEC demographic, identify potential partners / campaigns, contribute to lead database for Media Network.
  • Participate in team meetings and contribute to ideation around partner programs for sales proposals and confirmed promotions.
  • Contribute to development and execution of Partner promotions.
  • Support Entertainment division within venue character program and video production, inclusive of basic editing, show FX programming, testing, file duplication, and archiving.
  • Conduct competitive analysis and present findings to CEC Leadership.
  • YOU SHOULD HAVE :

  • A Bachelor’s degree in process
  • Be at least 18 years of age
  • A strong interest in Licensing, Sponsorship and Promotions
  • Ability to appropriately handle confidential and sensitive information
  • Microsoft Office Experience with strong aptitude in Excel
  • Excellent attention to detail
  • Ability to communicate effectively with both internal and external customers
  • Solid business acumen
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