Regional Service Manager

Job Description

Job Description

The Regional Service Manager supports multiple dealership Service Departments by driving consistency, performance, and customer satisfaction across the region. This position provides leadership, coaching, and strategic direction to ensure each location meets or exceeds service goals related to productivity, profitability, and quality. The Regional Service Manager plays a key role in developing Service Managers, implementing process improvements, and fostering a unified service culture aligned with Bish’s RV’s mission to transform the RV ownership experience. Due to the high travel involved, this role can be fulfilled remotely. Pay potential : $110,000-180,000 based on performance results / variable comp

Key Objectives :

• Ensure consistent execution of service operations, processes, and customer experience across all assigned dealerships
• Achieve or exceed regional service metrics for profitability, Effective Labor Rate (ELR), and operational efficiency
• Maintain personnel expense ratios within sustainable ranges (target ≤ 20% of external gross profit)
• Strengthen leadership capability among Service Managers through coaching and performance development
• Drive customer satisfaction and retention through high Service Quality Scores (OQS ≥ 90%)
• Support recruitment and development of top-performing Service Outfitters to sustain throughput and growth
• Foster collaboration between Service, Parts, and Warranty teams to maximize revenue opportunities and efficiency
• Partner in the successful onboarding, integration, and performance ramp-up of newly acquired dealerships
• Lead regional training and development efforts for new or transitioning service teams to ensure alignment with Bish’s processes and values
• Partner with regional leadership to ensure staffing, training, and facilities align with business demands and seasonal volume

Responsibilities :

Competencies and Skills :

Strong understanding of financial management, labor optimization, and P&L performance

Expected Results :

Resources :

Cultural Fit :

Who we are :

Bish’s RV is one of the largest family-owned RV dealers in the country. We are dedicated to providing quality products and services that exceed the expectations of our customers and creating an atmosphere where our customers can enjoy a positive experience as friends of our family business.

Our company is currently experiencing record growth with more expansion on the way. The opportunities to grow within our organization are outstanding and our dedication to each employee’s success is unparalleled.

We are looking for top performers who set high expectations for themselves and are willing to put in the time and effort to achieve them. We are a goal-driven company with a high-performance culture and believe in setting ourselves apart by being "Different with a Purpose." Our culture is built upon the foundation of these three core values : Being Genuine, Having Fun, and Driven by Results.

Perks :

We are an equal opportunity employer and prohibit discrimination / harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

Bish’s RV honors our military service members, veterans, and their family members by being a military friendly workplace. Many of the positions within our organization are transferable from previous military occupations.