Branch Manager - Home Care

CareOne Senior Care is seeking a Branch Manager for our Ann Arbor location who is passionate about making a meaningful difference in the lives of seniors and their families. Our mission is to help older adults live safely, independently, and with dignity in their own homes—and this role plays a critical part in delivering on that promise every day.

The Branch Manager will focus on building relationships, ensuring high-quality care, and supporting both clients and caregivers, while also driving responsible growth through sales and client acquisition. This position is ideal for someone who finds purpose in helping others, values strong connections, and enjoys balancing compassion with accountability.

This role works closely with CareOne Senior Care’s Corporate Leadership Team and reports directly to the VP of Operations and Agency Administrator. While the Branch Manager has autonomy in day-to-day execution, they are fully supported by established corporate systems, caregiver scheduling, onboarding, operating systems, and on-call support.

The Branch Manager will be active in the community—meeting with referral partners, conducting in-home assessments, supporting caregivers, and ensuring exceptional client experiences. Success in this role is measured not only by growth, but by client satisfaction, caregiver engagement, and the positive impact made in the community

Key Responsibilities

Sales & Client Acquisition

• Develop and maintain referral relationships with hospitals, hospices, senior living communities, case managers, and other healthcare partners
• Execute local sales and marketing initiatives in alignment with corporate strategy
• Meet with prospective clients and families to conduct in-home assessments and intake visits
• Drive new client acquisition while maintaining high satisfaction and retention

Care Management & Client Experience

• Oversee client care plans and ensure services are delivered as expected
• Maintain ongoing communication with clients and families to ensure satisfaction
• Address client concerns promptly and collaborate with corporate leadership as needed
• Support care transitions, reassessments, and service adjustments

Caregiver Oversight & Team Leadership

• Support caregiver recruitment, hiring, onboarding, and training in partnership with corporate team
• Provide ongoing oversight, coaching, and support to caregivers
• Ensure proper coverage of shifts and address call-offs or scheduling issues with corporate scheduling support
• Promote a positive, professional, and team-oriented culture

Operational & Corporate Collaboration

• Collaborate with corporate scheduling, HR, and leadership teams to ensure smooth operations
• Be available during on call hours for support of On Call Team.
• Follow established CareOne Senior Care policies, procedures, and operating systems
• Report performance updates, challenges, and opportunities to the VP of Operations and Agency Administrator

Corporate Support Provided

• Centralized caregiver scheduling support
• Corporate-led employee onboarding and compliance
• Established operating systems, technology, and workflows
• On-call backup and escalation support
• Ongoing leadership guidance, training, and performance coaching

Required Skills & Experience

• Leadership experience in home care, healthcare, staffing, or a related service industry
• Proven success in sales, business development, or client acquisition
• Experience overseeing caregivers or frontline staff
• Strong interpersonal, communication, and relationship-building skills
• Ability to manage multiple priorities in a fast-paced environment
• Comfortable working both independently and within a structured corporate environment
• Professional, compassionate, and solutions-oriented approach

Home care or senior services experience strongly preferred.

Compensation & Benefits

• Base Salary plus Commission
• Car Allowance
• Health, Dental and Vision
• Life Insurance Policy

CareOne Senior Care is an Award Winning home care agency serving Oakland, Livingston, Macomb, Washtenaw and Wayne Counties in Southeast Michigan!

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