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MARKETING AND SOCIAL MEDIA COORDINATOR
MARKETING AND SOCIAL MEDIA COORDINATORCalifornia Hydronics Corp • Vancouver, WA, United States
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MARKETING AND SOCIAL MEDIA COORDINATOR

MARKETING AND SOCIAL MEDIA COORDINATOR

California Hydronics Corp • Vancouver, WA, United States
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  • [job_card.full_time]
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MARKETING & SOCIAL MEDIA COORDINATOR

POSITION SUMMARY

CHC is seeking a highly organized and creative Marketing & Social Media Coordinator to take the lead on our social media presence and support a variety of digital marketing efforts.

Working under the marketing team guidance, this role is essential in helping CHC connect with engineers, contractors and manufacturing partners across the commercial HVAC, hydronics and plumbing industry. This role focuses on social media content creation, with additional support across email campaigns, CRM integration, website content updates and video production.

Salary range : $31 to $37 / hour

This is an in-office position

KEY RESPONSIBILITIES

Social Media Management (Primary Focus)

  • Create and schedule engaging, brand-aligned content across digital platforms, including social media, blog posts and email newsletters.
  • Coordinate content calendars, respond to comments / DMs and track performance through management tools like Hoosuite or Sprout.
  • Maintain a consistent posting cadence across digital platforms.
  • Produce short-form videos from training, events, and field footage using tools like Canva, CapCut or Adobe Express.
  • Monitor and optimize social media to meet KPIs; present quarterly performance updates to the Leadership Team.
  • Support LinkedIn strategy by encouraging employee engagement, tracking staff resharing behaviors, and ensuring professional alignment.
  • Assist in launching targeted campaigns (e.g., geo-specific follower campaigns, new product launches, new manufacturer announcements).
  • Tag partners, employees, and relevant companies in posts to maximize visibility.

Video, Webinar, Email & Website Support (Secondary Responsibilities - Shared)

  • Assist in producing and distributing long form videos and training webinars.
  • Assist in coordinating social / email promotions for training events, including managing online registration workflows.
  • Support basic email marketing efforts, including campaign scheduling, list cleaning and template design (e.g., via Constant Contact).
  • Support ongoing website content updates related to SEO / GEO, social promotions, training registrations, new products and company news.
  • Training & Event Support

  • Support external training and education initiatives across the company with course material prep, customers surveys, and occasional on-site assistance.
  • Administrative & Brand Support

  • Help enforce social media and brand guidelines internally; update documentation.
  • Maintain digital asset libraries (photos, templates, videos) for quick access by the team.
  • Stay informed on HVAC industry trends and social media platform changes to our strategies fresh.
  • QUALIFICATIONS

  • 3-6 years of experience in social media coordination (ideal!), digital marketing, or content creation.
  • Strong writing and editing skills with an understanding of B2B tone and branding.
  • Experience using platforms like Hootsuite, Sprout, LinkedIn, TikTok, YouTube.
  • Familiarity with email marketing tools (e.g., Constant Contact), basic website CMS platforms (e.g., WordPress), and analytics tools (e.g., Google Analytics, native social analytics).
  • Highly organized with strong attention to detail and time management.
  • Collaborative and coachable, with a willingness to improve skills over time.
  • Bonus Skills (Preferred, but not required)

  • Bachelor's degree in marketing, communications, digital media or related field.
  • Familiairty with HVAC, construction, or engineering industries.
  • Exposure to CRM systems (Salesforce)
  • Experience with Adobe Suite
  • Knowledge of SEO and basic content optimization strategies.
  • OTHER DUTIES

    This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice that will be reviewed and agreed upon mutual acceptance before implementation.

    EEO STATEMENT

    CHC is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

    Founded in the golden age of American industry in 1957, CHC has steadily positioned itself as a forerunner in the hydronic and HVAC solutions sector. With over six decades of persistent innovation and customer-focused evolution, CHC proudly stands as an emblem of industry excellence and reliability.

    Our Legacy :

    At CHC, we delve deeply into the intricate world of hydronics and HVAC equipment, steering innovation with every component we sell. We began as a small start-up with big ambitions, and through undeterred dedication, we emerged as industry leaders. Our long-standing presence in the market is not merely a testament to our robust products and services but also to the enduring relationships we have forged over the years with our clients, suppliers, and employees.

    100% ESOP - A Testament to Our Commitment :

    Our most defining moment came when we embraced an Employee Stock Ownership Plan (ESOP), making us a 100% employee-owned company. This transformative move exemplifies our unwavering belief in our workforce's potential and dedication. Ownership at CHC isn't just a title; it's the embodiment of true family values and teamwork. Each employee-owner remains a vital piece of our company's expansive mosaic, ensuring that every decision and effort translates into our collective success.

    Family Values - Our Ethos :

    CHC operates like a tightly-knit family, where each member's contribution is valued and nurtured. Our family values include trust, respect, and an inclusive approach to innovation and business growth. We believe that our strength lies in not just our advanced technologies or our industry prowess but also in the way we treat our people. At CHC, you're not a number - you're a cherished member of an ever-growing family.

    Join Our CHC Family :

    In a world that places immense value on individual progression, CHC invites you to be part of something more meaningful - a community where you can thrive both professionally and personally. As we continue to carve out new milestones and shatter benchmarks, we extend a warm invitation to professionals who yearn for a workplace that feels like home.

    Our Vision :

    We envision a future where every building breathes efficiently because of our hydronic and HVAC solutions and where our ESOP family of employee-owners continues to flourish. Driven by a shared purpose and a set of common values, we look forward to welcoming new members into our fold who resonate with our ethos of integrity, excellence, and familial comfort.

    In Conclusion :

    Embrace a career with CHC - where doors aren't just an entryway to the office but a gateway to a lifetime of opportunities and a workplace that reverberates with the warmth of family. Your journey with CHC isn't just about work - it's about building a legacy, being a part of history, and above all, finding a place where you belong.

    Join us at CHC, and let's pave the path to a future brimming with possibilities, together.

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