Paid Media Specialist

A company is looking for a Paid Media Specialist - Contractor.

Key Responsibilities

Plan and execute paid media programs across various platforms

Manage relationships with media vendors and ensure campaign deliverables meet expectations

Monitor performance, compile data, and make recommendations for improvement

Required Qualifications

1+ year of experience in demand generation, media planning, or digital marketing (B2B or SaaS preferred)

Strong understanding of paid media fundamentals, particularly content-based programs

Proficiency in campaign tracking and data hygiene

Experience analyzing campaign performance using tools like Tableau or Excel

Ability to work independently while maintaining communication with stakeholders