Creative Marketing Manager

Job Description

Job Description

GENERAL DESCRIPTION :

The Creative Marketing Manager is the lead designer and creative visionary for igus, Inc., responsible for managing and inspiring a multidisciplinary team of graphic designers, videographers, and content creators. This role ensures that all creative output aligns with the igus corporate identity and brand standards. The Creative Marketing Manager will oversee the development of compelling visual and multimedia content across all marketing channels, while also contributing hands-on as the lead designer for high-impact projects.

RESPONSIBILITIES :

• Serve as the lead designer for igus, Inc., setting the creative direction for all visual and multimedia content.
• Uphold the igus corporate identity across all marketing materials and platforms.
• Lead brainstorming sessions and creative reviews to ensure high-quality, brand-consistent output.
• Manage and mentor a team of graphic designers, videographers, and writers.
• Provide clear direction, constructive feedback, and professional development opportunities for all members of the Creative Marketing Team.
• Coordinate project timelines, workloads, and deliverables to meet marketing goals.
• Oversee the creation of digital and print assets including brochures, videos, animations, social media graphics, trade show materials, and more.
• Collaborate with marketing managers, product teams, and external vendors to deliver cohesive campaigns.
• Ensure all creative assets meet brand guidelines, accessibility standards, and technical specifications.
• Actively contribute to the design and production of key marketing materials.
• Use Adobe Creative Suite (InDesign, Illustrator, Photoshop, Premiere Pro, After Effects) to develop high-quality visuals and videos.
• Partner with digital marketing and product marketing teams to align creative strategies with campaign objectives.
• Support storytelling efforts that highlight product innovation, customer success, and brand values.
• Integrate the use of AI and the addition of tools into the igus design process, using it to be a more efficient creative and design team.

REQUIREMENTS :

BENEFITS :

co. paid HSA medical plan

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