GSK remains committed to achieving bold commercial ambitions for the future. By 2031 we aim to leverage our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centered on early intervention to prevent and alter the course of disease thereby protecting people and supporting healthcare systems. Our diverse portfolio consists of vaccines specialty medicines and general medicines. Through continuous innovation and a dedicated focus on scientific and technical excellence we strive to develop and launch new groundbreaking treatments that address critical health challenges.

Position Summary

You will lead marketing activities for the Flu franchise in the U.S. working with colleagues across commercial medical market access regulatory digital and external partners. You will create and deliver clear customer-focused marketing plans that help increase immunization rates and improve public health. We value people who think strategically act with integrity and care about measurable impact. This role offers growth visible impact and the chance to contribute to GSKs mission of uniting science technology and talent to get ahead of disease together.

Key Responsibilities

This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:

• Lead annual demand planning and channel strategies across direct public retail and institutional segments.

• Co-create and drive the US marketing plan with internal and global stakeholders.

• Develop marketing mix and content strategy for HCP and consumer channels including digital and field enablement.

• Lead cross-functional core team meetings and coordinate stakeholder engagement for initiative deployment.

• Provide pricing and contracting recommendations and support budget planning and forecasting.

• Measure campaign performance and recommend data-driven optimizations.

Why You

Basic Qualifications

We are seeking professionals with the following required skills and qualifications to help us achieve our goals:

• Bachelors degree in Marketing Business Life Sciences or related field.

• 3 years of pharmaceutical vaccines or healthcare marketing experience.

• Experience developing and executing integrated HCP and consumer marketing plans.

• Experience with pharmaceutical promotional review and compliance processes.

Preferred Qualifications

If you have the following characteristics it would be a plus:

• Advanced degree or MBA in Marketing Business or related field.

• Experience in vaccines or public health immunization programs.

• Experience with demand planning pricing and contracting in healthcare.

• Strong analytical skills and experience using data to optimize channel mix and content.

• Experience managing external agencies and multiple vendor relationships.

• Comfort using digital marketing tools analytics platforms and emerging technologies.

• Ability to work effectively in a matrixed environment with cross-functional teams.

• Demonstrated project management skills including timeline vendor and budget management.

This role is hybrid. You will work both remotely and on-site as required by the team. Expect occasional domestic travel up to 10-20% for stakeholder meetings and field engagement.

#GSK-LI

Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees.

Why GSK

Uniting science technology and talent to get ahead of disease together.

GSK is a global biopharma company with a purpose to unite science technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade as a successful growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory immunology and inflammation; oncology; HIV; and infectious diseases to impact health at scale.

People and patients around the world count on the medicines and vaccines we make so were committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients accountable for impact and doing the right thing is the foundation for how together we deliver for patients shareholders and our people.

Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us at where you can also request a call.

Please note should your inquiry not relate to adjustments we will not be able to support you through these channels. However we have created a Recruitment FAQ guide. Click the link where you will find answers to multiple questions we receive

GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race color religion sex (including pregnancy gender identity and sexual orientation) parental status national origin age disability genetic information (including family medical history) military service or any basis prohibited under federal state or local law.

Important notice to Employment businesses/ Agencies

GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSKs commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license GSK may be required to capture and report expenses GSK incurs on your behalf in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure GSKs compliance to all federal and state US Transparency requirements. For more information please visit the Centers for Medicare and Medicaid Services (CMS) website at Experience:

Manager

Key Skills
Business Development,Restaurant Experience,Sales Experience,Design Controls,HIPAA,Management Experience,Computer Literacy,Next Generation Sequencing,Smartsheet,Guest Services,Kickboxing,Supervising Experience
Employment Type : Full-Time
Experience: years
Vacancy: 1