Content Marketing Lead

Hi there! We’re Alma

We’re on a mission to make immigration more accessible, transparent, and human through cutting‑edge technology and thoughtful legal support.

We’re backed by top‑tier investors (Bling, Forerunner, Village Global, NFX, NEA, MVP, Conviction, and Silkroad innovation), and our team combines decades of experience across immigration law, product, operations, and high‑growth startups.

We’re hiring a full‑stack Content Marketer to help shape how Alma tells its story to the world. Someone who treats writing as craft, cares deeply about clarity and narrative, and knows how to turn complex ideas into clean, memorable stories that resonate.

You’ll own content strategy, creation, and distribution. You’ll partner closely with leaders across legal, product, and GTM—drawing out their expertise and transforming it into content that is sharp, strategic, and unmistakably Alma.

You’ll have extraordinary ownership and creative surface area. If you enjoy building systems, experimenting relentlessly, and writing with precision—and you want to help define the voice of a fast‑growing company that's redefining an archaic industry we would love to chat with you.

What You’ll Do

• Create exceptional content end-to-end
• Turn customer stories and internal expertise into crisp, high‑leverage content across formats (LinkedIn, X, newsletters, video scripts, guides, blog posts).
• Uphold Alma’s voice: smart, modern, transparent, precise, and unmistakably human
• Use AI as an accelerant—final judgment, narrative quality, and editorial bar sit with you.
• Be comfortable producing light design/video edits (with access to creative freelancers when helpful).
• Own multi‑channel distribution
• Publish consistently across LinkedIn, X, Newsletter, YouTube, Reddit, etc., ensuring the right stories reach the right audiences with speed and precision
• Build the distribution playbook: hooks, formats, cadence, analytics, and repurposing systems.
• Track performance, analyze patterns, and refine what you produce based on what resonates.
• Maintain editorial excellence & accuracy
• Ensure every piece of content is extremely useful or never created. Hold a high bar for clarity, structure, and narrative quality.
• Simplify and break down complex topics for different personas we serve (businesses and individuals)
• Partner with our marketing attorney to ensure legal accuracy where needed
• Build scalable systems for Alma’s long‑term content engine
• Create templates, playbooks, and processes that scale as marketing grows
• Set up content pipelines, repurposing systems, and workflows that reduce SME load
• Help shape Alma’s content strategy, experimentation roadmap, and creative direction

You Should Apply If

• You have 2–6 years of experience in content marketing, editorial, or storytelling for a high‑growth startup
• You treat writing and editing as a craft and can turn abstract expertise into crisp, engaging narratives
• You have a strong POV, think independently, and prioritize the highest‑value content.
• You are collaborative, curious, and enjoy interviewing/extracting insights from others
• You can create basic assets, make simple video edits, and collaborate with creative freelancers.
• You hold a VERY high bar for quality, but can move quickly without hand‑holding.

You Should NOT Apply If

• You prefer a narrow writing‑only role (this role owns writing and distribution and systems).
• You aren’t comfortable balancing speed with precision.
• You don’t enjoy interviewing SMEs or extracting insights from others.
• You want a large, structured team— we’re early, fast‑moving, and collaborative.
• You’re not excited to experiment with new formats, tools, and distribution channels.

What It’s Like to Work at Alma

We’re a small, mission‑driven team reimagining immigration from the ground up. That means we value thoughtfulness, cross‑functional collaboration, and building systems that scale with care. We move fast, work across disciplines, and are always learning from our clients and from each other.

We're low‑ego and genuinely care about creating better outcomes for immigrants and their families.

Benefits & Perks

• Hyper‑competitive base salary range based on experience
• 100% Health coverage + Vision + Dental
• 20 days PTO + 10 Federal Holidays
• $250 per month in wellness allowance
• A front‑row seat to startup growth, with mentorship from legal, tech, and business leaders
• Opportunities to shape internal systems, lead on strategy, and build something new

A Quick Note

We know the “perfect” candidate doesn’t exist. If this role excites you but you don’t meet every qualification, we’d still love to hear from you. Immigration is complex. So are people. That’s what makes this work so meaningful.

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