Professional Photographers of America

Job Title: Sales Account Manager

Department: Sales & Strategic Alliances

Reports To: SSA Director

FLSA Status: Exempt

Location: 229 Peachtree St. NE, Suite 2300, Atlanta, GA 30303

POSITION SUMMARY

As employees of PPA, we work together to make PPA an excellent place to work. We engage in meaningful discussions, treat each other with respect and courtesy, and never gossip about one another. We are here to help our members succeed as photographers and small business entities, while promoting the industry of Professional Photography.

The Sales Account Manager is a proactive seller responsible for driving revenue by selling to, managing, retaining, and growing an assigned portfolio of key accounts and category‑based accounts, while actively prospecting and closing new business within their assigned categories. This role requires a true salesperson who can build strategic relationships, identify opportunities, create solutions, and consistently meet or exceed revenue goals.

Sales Account Managers deepen account relationships, develop category expertise, and expand PPA's footprint through consultative selling, pipeline development, and a focus on revenue growth aligned with organizational goals. They serve as subject matter experts for their assigned categories, advocate for client needs, and collaborate with internal teams to drive overall PPA sales performance.

All accounts belong to PPA, and assignments may be updated based on business needs, performance, or strategic priorities.

Primary Responsibilities:

Key Account Management (Retention and Growth)

• Manage a defined set of key accounts, building strong, long-term relationships with decision-makers.
• Develop and execute retention strategies to maintain high renewal rates.
• Identify upsell and partnership expansion opportunities.
• Conduct regular account reviews with the Director.
• Serve as internal advocate for accounts, ensuring successful delivery of contracted services and satisfaction with PPA products.

Category Ownership

• Own assigned categories, becoming a subject matter expert for accounts within, new business, industry trends, customer needs, competitive landscape, and category-specific marketing opportunities.
• Grow the assigned category's revenue through outreach, prospecting, and thoughtful solution-based selling strategies.
• Provide category insights to the sales team, other PPA departments as needed, to guide strategic decisions.
• Identify and cultivate new accounts within assigned categories through research, outreach, relationship building, and product education.

JOB RESPONSIBILITES:

• Maintain a healthy pipeline process, including maintaining accurate and timely records in the CRM system.
• Convert prospects into long-term advertising partners.
• Meet or exceed individual monthly, quarterly and annual performance metrics and revenue goals.
• Contribute to team revenue goals and collaborate with peers to ensure overall success.
• Create and adapt sales pitches and proposals based on the specific needs and interests of clients.
• Manage multiple accounts and categories simultaneously.
• Develop expertise in PPA products (print and digital advertising, annual conference and sponsorships, corporate memberships), and SME-level expertise in assigned categories.
• Travel to industry events and face-to-face meetings with key or target accounts.
• Perform other duties as assigned.

QUALIFICATIONS:

• Proven success in B2B sales and account management.
• Experience in print and/or digital advertising, integrated marketing, strategic partnerships.
• Experience presenting to internal and external stakeholders.

OUR IDEAL CANDIDATE HAS:

• Education: 4 year College Degree is preferred.
• Experience: 5+ years of proven sales success - preferably in advertising, publication, event sales and/or sponsorships.
• Proven experience in sales, particularly in selling products to customers.
• Experience working within a Customer Relationship Management (CRM) system required.
• Experience with various advertising and marketing channels.
• Experience with Microsoft Office Suite (Outlook, Word, Excel, etc.) required.
• Knowledge/Skills:
  • Strong relationship-building skills with the ability to develop and maintain long-term relationships with key stakeholders.
  • Excellent communication and negotiation skills.
  • Ability to create and adapt sales pitches and proposals based on client needs.
  • Strong organizational skills and excellent follow-up.
  • Ability to solve problems.
  • Great attention to detail, skills, and a positive attitude.

PHYSICAL DEMANDS: Must be able to lift up to 15 pounds without the assistance of another person. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Performing physical activities that require considerable use of your arms and legs and moving your whole body, such as climbing, lifting, balancing, walking, stooping, and handling of materials. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.