Assistant Account Executive, Digital

Who we are:

Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.

WPP (LSE/NYSE: WPP) is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit

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More about the role:

Burson has an immediate opening for a Digital Assistant Account Executive. You will support the execution of integrated communications strategies with a strong focus on digital channels. You will work closely with team members across functions including creative, digital, and client services, to help execute social media campaigns, develop content, manage digital reporting, and support strategic planning for healthcare and pharmaceutical clients.
What you'll do:

• Assist in the planning, coordination, and execution of digital healthcare campaigns across social, web, influencer, and email platforms.
• Support day-to-day content creation, including social media copywriting, visual asset coordination, and post scheduling.
• Monitor client-owned digital channels and conduct social listening to track trends, engagement, and emerging issues.
• Compile performance metrics and assist in drafting monthly and campaign-specific reports using tools like Sprout Social, Brandwatch, Google Analytics, etc.
• Coordinate with creative and strategy teams to ensure timely delivery of digital assets.
• Stay up to date on digital trends, platform algorithm changes, and FDA regulations related to healthcare marketing.
• Support influencer identification and outreach efforts under supervision.
• Attend internal and client meetings and prepare agendas, contact reports, and recap notes as needed.

Experience that contributes to success:

• 0-1 years of experience (including internships) in marketing communications, public relations, or a related field; experience in pharmaceuticals or healthcare is a plus.
• Undergraduate degree in Communications, Public Relations, Journalism or related experience is preferred.
• Strong organizational skills with the ability to manage multiple tasks and deadlines in a fast-paced environment.
• Strong writing and research skills for a variety of digital platforms.
• Basic understanding of digital and social media platforms (LinkedIn, X, Instagram, TikTok, Facebook, YouTube).
• Familiarity with social media management and analytics tools (e.g., Sprinklr, Hootsuite, Meltwater, Google Analytics) a plus.
• Enthusiasm for healthcare and pharmaceutical communications, with a willingness to learn and grow in the industry.
• Positive, team-oriented attitude with a proactive and solutions-focused approach.
• Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups.

#LI-DG1

Burson is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package; click here for more details: .

The base salary for this position at the time of this posting may range between:

$35,000-$75,000 USD

You belong at Burson:

Our vision is for Burson to be the leading 'academy company' for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today's leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.

At Burson, we're an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That's why it's imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can't do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view-your talent-is what makes you a #BursonPerson, and it's how we deliver exceptional results for our clients, together.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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