Creative Director

Job Description

Job Description

Salary : Creative Director

About Us

Velocity and its portfolio of brands are the nations leading builders of Re-Engineered Classics, redefining what it means to own a classic. Our vehicles arent just restored; theyre entirely reborn. By blending timeless design with todays performance, comforts, and technology, we set the standard for how classics are built, owned, and driven. Every product we create is crafted without compromise, honoring the past while delivering the experience of today.

Velocitys Culture and Core Values

Success at Velocity requires a whatever it takes mentality. We embody grit, demonstrating perseverance, resilience, and unwavering determination in the face of challenges. We are adaptable, embracing change, adjusting to new circumstances, and continuously seeking ways to improve processes and outcomesbecause growth does not come from comfort.

We take ownership, assuming full responsibility for tasks, decisions, and outcomes, whether successes or setbacks, without shifting blame. Thats not my job is not in our vocabulary; when one part of our team falls short, we all do.

Finally, our ambition fuels our drive to excel, improve, and uphold the highest standards for both personal and professional growth. This mindset defines who we are and ensures our continued success.

Overview

The Creative Director plays a key role in defining, executing, and elevating the creative vision for Velocity and its portfolio of premium automotive brands. This role oversees all visual storytelling across photography, video, design, and campaign creative, bringing the brands vehicles, products, and experiences to life through world-class content and storytelling.

As the head of the in-house creative team, the Creative Director leads designers, photographers, and videographers to produce work that reflects Velocitys craftsmanship, innovation, and performance-driven spirit. They develop, execute, and oversee all brand campaigns, seasonal and holiday promotions, and product launch initiatives, ensuring every creative touchpoint aligns with the companys premium identity and strategic goals.

The Creative Director collaborates closely with the VP of Marketing, Brand Marketing Managers, and Digital Marketing Director to set creative direction and ensure consistent brand expression across digital, social, video, and experiential channels.

If you are a hands-on creative leader with a passion for storytelling, design, and automotive culture, this role offers the opportunity to shape how the world experiences Velocity.

Job Level

Director

Reports To

VP of Marketing

Duties and Responsibilities

Creative Leadership & Team Management

• Lead, mentor, and inspire a multidisciplinary creative team including designers, photographers, and videographers
• Set creative direction and uphold brand standards across all content and campaigns
• Conduct regular creative reviews and provide actionable feedback to elevate quality and alignment
• Manage workloads, timelines, and priorities to ensure on-time delivery of creative deliverables
• Use performance metrics and scorecards to evaluate team effectiveness and growth.

Campaign Development & Brand Execution

Brand & Visual Identity

Production Oversight

Cross-Functional Collaboration

Innovation & Continues Improvement

Key Performance Indicators (KPIs)

Required Skills and Abilities

Education Background and Experience

Physical Demands (To include but not limited to)

Benefits Include

Job duties, salary, and benefits are subject to change throughout duration of employment with Velocity.

Velocity is an Equal Opportunity Employer. Velocity does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.