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Product Marketing Strategy, Senior Manager- Collector
Product Marketing Strategy, Senior Manager- Collectorathenahealth • Brooklyn, NY, US
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Product Marketing Strategy, Senior Manager- Collector

Product Marketing Strategy, Senior Manager- Collector

athenahealth • Brooklyn, NY, US
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Product Market Strategy, Senior Manager - Collector

Join us as we work to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.

We are looking for a Senior Product Market Strategy Manager to lead our Credentialing and Payer Enrollment product strategy as a part of our Collector Product Strategy team within our Product Management organization. The Product Market Strategy team provides critical direction across all stages of product development, from definition through launch, interfaces with executive level leaders, engages in-market with end users, and bridges connectivity between R&D, Sales, and Service. This role is charged with driving strategy (what to build and who to serve) for our customers. You will be accountable for strategic development and execution guidance of our future growth initiatives. But enough about us; let's talk about you.

You are an individual with a strong strategy background and ability to translate ideas into action. You are eager to be part of transforming healthcare. You embrace ambiguity, have strong analytical and communication skills to effectively drive success even when the path forward is not clear. You are comfortable managing multiple major business priorities.

In this role, you must have or quickly develop healthcare industry knowledge and be able to apply your insight into identifying industry trends and mapping our competitor landscape. We expect you to identify opportunities to meet our client needs and grow our product and then translate those opportunities to well-vetted and reliable business plans.

Job Responsibilities

  • Lead the development of business cases and product-market strategy for Credentialing and Payer Enrollment
  • Collaborate across teams to gather and synthesize quantitative and qualitative data, research, and insights to support and guide strategic initiatives.
  • Partner with cross-functional leaders to influence their product strategy and shape the vision and go-to-market plans of athenahealth products.
  • Execute on the go-to-market strategy for new product launches and manage complex cross-functional projects.
  • Support organizational alignment around a shared vision and how roadmap features / enhancements will deliver value to help the company achieve its goals.
  • Support definition of value proposition (including development of market-facing proof points), package, pricing framework and P&L where applicable, collaborating our sales, finance, and marketing teams.
  • Support your product management counterparts in developing a roadmap to support the defined vision, goals, and initiatives.
  • Collaborate with product analytics and client analytics to determine aligned KPIs, insights, client facing reports and dashboards, etc.

Typical Qualifications

  • Bachelor's Degree, MA, MBA, or equivalent experience in Product Management / Strategy, Public Health, or Business
  • 7+ years of experience in product management or strategy role(s), preferably in credentialing / payer enrollment or revenue cycle management
  • Strong strategic thinking and ability to develop data-driven business cases
  • Ability to lead market research and data-driven analysis; gathering perspectives from a variety of sources in order to combine with business strategy to define a path forward.
  • Strong communication skills : including the ability to craft messaging, synthesize complex problems, and influence cross-functional leadership
  • Ability to develop and lead presentations to internal and external audiences
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