Head of Paid Acquisition

A company is looking for a Head of Paid Acquisition.

Key Responsibilities

Own and execute paid acquisition strategy to drive high-quality lead generation

Oversee day-to-day channel management, including spend pacing and KPI tracking

Lead and grow the team while managing budget allocation for maximum ROI

Required Qualifications

8+ years of experience in performance marketing with expertise in Paid Search

Proven track record of driving measurable growth through optimization

Analytical and data-driven with fluency in performance metrics

Experience managing agencies, internal teams, and vendors

Familiarity with offline or operations-heavy channels is a plus