Senior Enterprise ABM Marketing Manager

A company is looking for a Sr. Enterprise Account-Based Marketing (ABM) Manager to design and execute strategic programs for engaging enterprise prospects and customers.

Key Responsibilities

Develop and execute personalized ABM programs for the enterprise segment

Build multi-channel account journeys in collaboration with cross-functional teams

Measure ABM effectiveness and optimize programs based on insights and performance

Required Qualifications

6+ years of B2B marketing experience, with 3+ years in ABM within an enterprise SaaS environment

Strong understanding of complex sales cycles and enterprise account structures

Experience with ABM tools such as 6sense, Marketo, Salesforce, and Tableau

Proven ability to collaborate with Sales and cross-functional teams

Strong analytical skills with experience in intent data and attribution reporting