Content Editorial Manager - Okta Blog

Content Editorial Manager

Get to know Okta. Okta is The World's Identity Company. We free everyone to safely use any technology, anywhere, on any device or app. Our flexible and neutral products, Okta Platform and Auth0 Platform, provide secure access, authentication, and automation, placing identity at the core of business security and growth. At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we're looking for lifelong learners and people who can make us better with their unique experiences. Join our team! We're building a world where Identity belongs to you.

We are looking for an experienced and strategic Content Editorial Manager to lead and manage the creative and strategic content direction of Okta's blog(s), transforming complex identity and security topics into compelling, actionable, and authoritative stories.

What You'll Do

As the Content Editorial Manager, you will be the driving force behind our blog's editorial strategy, taking full ownership of the blog channel. You will manage a high-volume content pipeline and act as both a proactive strategist (driving new initiatives) and an editorial manager (responding to industry news and campaign needs).

Key Responsibilities

• Own the Editorial Strategy : You will develop and own the end-to-end editorial strategy and calendar, ensuring alignment with product launches, marketing campaigns, and SEO best practices.
• Identify key content themes and market trends in IAM, Cybersecurity, and AI / Developer spaces.
• Define the blog publication process to go live, ensuring all steps are documented and executed efficiently.
• Actively research and stay abreast of relevant blog sites and competitors and their content approach.
• Elevate trending topics discovery to inform content creation.
• Manage Publications & SLAs : You will oversee the publication of blogs, adhering to strict timelines and SLAs (Service Level Agreements), to ensure a consistent cadence of high-quality content. This includes managing the entire content lifecycle from ideation and outlining to publication.
• Managing tagging, metadata, and taxonomy within the CMS to ensure content discoverability.
• Oversee the review and publication of all finalized blog content.
• Work with localization teams for international blog exposure in key markets.
• Drive Brand Visibility : You will work with respective teams and stakeholders such as SEO, Product Marketing, Engineering, and Executive Leadership on blog initiatives, ultimately to increase the visibility and Okta brand presence.
• Establish and enforce a consistent Okta brand voice and editorial style.
• Ensure SEO is part of the content planning, outlining, and editing stages.
• Conduct a quarterly or monthly alignment meeting with respective teams to ensure content needs are met.
• Bring business value into the blog process by pursuing linking, conversion opportunities and calls to action (CTAs) in blog content.
• Content Creation & Editing : Write, edit, and proofread articles, ensuring technical accuracy, clarity, and grammatical perfection.
• Create best practices docs and training materials for partner teams and external contributors.
• Lead AI Innovation : You will explore and leverage AI in the blog authoring and publication process, actively ensuring our content is optimized to be LLM-friendly and evaluate what tools are needed for proper blog management (e.g., SEO, CMS extensions, AI writing aids).
• Performance Reporting : You will own blog-specific reporting metrics (e.g., traffic, time on page, conversion, SEO rankings, LLM citations) to inform and continuously optimize the content strategy.
• Lead quarterly blog planning / content calendar sessions to define what's included in the coming cycle.
• Agency / Contributor Management : Manage a network of internal subject matter experts and external writers / agencies.