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Public Relations Associate
Public Relations AssociateVia • New York City, New York, USA
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Public Relations Associate

Public Relations Associate

Via • New York City, New York, USA
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Via is using technology to transform transportation around the world. From changing a single persons daily commute to reducing humanitys collective environmental footprint weve got huge goals.

Via is changing the way the world moves and as a Public Relations Associate you will play a meaningful role in telling the stories that show the positive impact of transit on local communities. You will help bring the voice for our 500 partners and millions of riders around the globe to life in the press. You are at the center of whats happening at Via with visibility and insight into newsworthy launches big announcements and ongoing growth efforts. As part of Vias marketing team you will have the opportunity to work with marketing specialists designers sales people and policy experts to bring local stories to life.

What Youll Do :

  • Take a leading role in the coordination of global partner launches and milestone celebrations - including announcements and events.
  • Draft press releases pitches and messaging to support partner launch and celebration efforts all while accurately conveying the Via brand.
  • Maintain regular communication with Via commercial teams to support priority markets
  • Liaise closely with Rider Growth Policy Operations and Partner Success teams to uncover opportunities for PR to partner on marketing efforts.
  • Elevate the voice of the rider and the voice of our partners in local media.
  • Inform social media content (LinkedIn Twitter Facebook) related to press announcements and top media placements.
  • Manage and maintain media lists with ongoing audit of whos who in the tech transit and local media landscape.
  • Be responsible for daily media monitoring and reporting.
  • Draft monthly Via in the News coverage reports for global employees and investors.

Who You Are :

  • Minimum of 2 years of experience in public relations or communications either at an agency or in-house.
  • Understanding of the media landscape.
  • Personal experience developing pitches and securing press coverage.
  • Creative thinker who can develop out-of-the box solutions and storylines.
  • Strong communicator who is able to adapt their level of detail depending on the audience.
  • Energetic and personable able to build relationships with partner press teams and internal stakeholders manage launch events and local media on the ground.
  • Independent organized and self-starter who is comfortable taking on a high level of responsibility.
  • Excellent writer - clear concise and interesting.
  • Humble low ego team player.

    • Compensation and Benefits :

  • Final salary will be determined by the candidates experience knowledge and skills. Salary reflected does not include equity or variable pay where applicable
  • Salary Range : $65000 - $85000 per year
  • We are proud to offer a generous and comprehensive benefits package including free medical plans and 401K matching.

    • Were Via and we build technology that changes the way the world moves. Were driven by a simple mission : to create modern and efficient public transportation systems that provide far greater access to jobs healthcare and education. With our best in class suite of products we make transit thrive.

    Our teams of world-class engineers data-scientists product managers operations specialists marketers transit experts and more bring cutting-edge AI-powered software and innovative technology-enabled operations to our partners across the globe. Founded in 2012 Via builds solutions to digitize automate and enable data-driven decision making for entire transportation networks; fixed-route buses microtransit paratransit school buses autonomous vehicles and more.

    If youre excited to be at the forefront of modernizing the future of transportation are up for solving tough problems and willing to become / already are a transit nerd we are the place for you. Even if your past experience doesnt align perfectly with every qualification in the job description for this role we encourage you to apply. You may be just the right candidate for this or other opportunities.

    Ready to join the ride

    Via is an equal opportunity employer.

    Required Experience :

    IC

    Key Skills

    Special Events,Blog Posts,Account Executives,Fact Sheets,Press Releases,Account Management,Twitter,Client Relationships,SEO,Content Marketing,Client Meetings,Facebook,ROI,Client Contact,Client Service

    Employment Type : Full-Time

    Experience : years

    Vacancy : 1

    Yearly Salary Salary : 65000 - 85000

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