Customer Marketer

Customer Marketing Strategist

At Sierra, we're creating a platform to help businesses build better, more human customer experiences with AI. We are primarily an in-person company based in San Francisco, with growing offices in Atlanta, New York, and London. We are guided by a set of values that are at the core of our actions and define our culture : Trust, Customer Obsession, Craftsmanship, Intensity, and Family. These values are the foundation of our work, and we are committed to upholding them in everything we do.

Our co-founders are Bret Taylor and Clay Bavor. Bret currently serves as Board Chair of OpenAI. Previously, he was co-CEO of Salesforce (which had acquired the company he founded, Quip) and CTO of Facebook. Bret was also one of Google's earliest product managers and co-creator of Google Maps. Before founding Sierra, Clay spent 18 years at Google, where he most recently led Google Labs. Earlier, he started and led Google's AR / VR effort, Project Starline, and Google Lens. Before that, Clay led the product and design teams for Google Workspace.

What You'll Do :

Customer content strategy. We're seeking a dynamic, forward-thinking customer marketing strategist, responsible for not only helping to inform our customer marketing and content strategy but also executing against it through the production of new content. The ideal candidate will be a self-starter who thrives in fast-paced, experimental environments, has experience leveraging AI tools to produce new content and experiences. You'll also bring technical proficiency, a strong creative sensibility, and a track record of excellent relationship-building to the role.

Content production and logistics. You'll drive our customer marketing outreach, approvals, program management, and content production. You will help produce our customer stories and corresponding blog posts and communications, including leading customer interviews, writing case studies, and directing photoshoots and video content, among other activities. This also includes art directing all graphics, publishing blog posts in our CMS, creating the social amplification strategy, and maintaining the Customers page on our website.

Enablement. Strategize ways to empower our employees to leverage customer stories in their work, including asset organization, communications, training, reinforcement, and inspiration.

Social. You'll partner to help showcase our customers across social media in alignment with our Communications org and ensure that our original content leverages our social channels for amplification and is crafted with social in mind.

Cutting-edge content development. Determine how to leverage AI tools to accelerate the velocity of our customer content creation and develop interesting new storytelling formats for our audiences.

Measurement and optimization. Across all of the above initiatives, you'll own the reporting of key engagement metrics, so we can tune our strategy as we go.

What You'll Bring :

5+ years of B2B marketing experience.

Expertise in customer storytelling across formats including blog, social, digital content, PR, video, and more.

World-class writing skills, capable of drafting and editing content in the tone and voice of Sierra. Please see our CLEAR case study as an example of the type of work we'll expect you to write, edit, and fine-tune in alignment with our marketing team.

Exceptional program management skills.

A background in traditional content creation, including written editorials and art direction.

A strong editorial sensibility and the ability to balance AI-enabled insights with human creativity and judgment.

Expertise in building beautiful presentations using Google Slides and Keynote.

Sample Projects :

Conduct a Q&A with one of our recently signed customers and turn that interview into a long-form customer story for the website, a blog post, and a series of social media posts.

Develop a single slide metrics tracker that shows how our customer content is moving through development.

Coordinate and art direct a customer film, from agency management to customer preparation to creative approvals.

Even Better...

Experience creating AI content

Strong data + analytics orientation

Experience developing event speaking sessions, talk tracks, and presentations

Our Values :

Trust : We build trust with our customers with our accountability, empathy, quality, and responsiveness. We build trust in AI by making it more accessible, safe, and useful. We build trust with each other by showing up for each other professionally and personally, creating an environment that enables all of us to do our best work.

Customer Obsession : We deeply understand our customers' business goals and relentlessly focus on driving outcomes, not just technical milestones. Everyone at the company knows and spends time with our customers. When our customer is having an issue, we drop everything and fix it.

Craftsmanship : We get the details right, from the words on the page to the system architecture. We have good taste. When we notice something isn't right, we take the time to fix it. We are proud of the products we produce. We continuously self-reflect to continuously self-improve.

Intensity : We know we don't have the luxury of patience. We play to win. We care about our product being the best, and when it isn't, we fix it. When we fail, we talk about it openly and without blame so we succeed the next time.

Family : We know that balance and intensity are compatible, and we model it in our actions and processes. We are the best technology company for parents. We support and respect each other and celebrate each other's personal and professional achievements.

What We Offer :

We want our benefits to reflect our values and offer the following to full-time employees :

• Flexible (Unlimited) Paid Time Off
• Medical, Dental, and Vision benefits for you and your family
• Life Insurance and Disability Benefits
• Retirement Plan (e.g., 401K, pension) with Sierra match
• Parental Leave
• Fertility and family building benefits through Carrot
• Lunch, as well as delicious snacks and coffee to keep you energized
• Discretionary Benefit Stipend giving people the ability to spend where it matters most
• Free alphorn lessons

These benefits are further detailed in Sierra's policies and are subject to change at any time, consistent with the terms of any applicable compensation or benefits plans. Eligible full-time employees can participate in Sierra's equity plans subject to the terms of the applicable plans and policies.

Be You, With Us :

We're working to bring the transformative power of AI to every organization in the world. To do so, it is important to us that the diversity of our employees represents the diversity of our customers. We believe that our work and culture are better when we encourage, support, and respect different skills and experiences represented within our team. We encourage you to apply even if your experience doesn't precisely match the job description. We strive to evaluate all applicants consistently without regard to race, color, religion, gender, national origin, age, disability, veteran status, pregnancy, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.