Senior Direct IO Manager

A company is looking for a Senior Direct IO Manager to lead digital-first media planning and activation.

Key Responsibilities

Lead strategy, planning, and activation across direct digital partnerships and campaigns

Drive innovation in partnerships and measurement solutions to enhance client growth

Shape strategy and client leadership while ensuring operational excellence and collaboration across teams

Required Qualifications

3+ years of media planning and buying experience with a focus on digital partnerships

Proven ability to execute large-scale publisher-direct programs

Strong understanding of digital media channels including display and video

Familiarity with programmatic strategies and their integration with direct media

Experience in developing processes to improve operational efficiencies