Senior Product Marketing Manager (Remote)

Senior Product Marketing Manager (Remote)

Guild is seeking a Senior Product Marketing Manager to lead the development of core product positioning and messaging for our Grow product. In this highly strategic role, you will shape how Guild is perceived in the market, ensuring that our product narrative resonates with key audiences and distinguishes Guild as the category leader to drive revenue growth. This position is dedicated to defining, evolving, and evangelizing the high-level value proposition and market differentiation of our flagship offering - while also supporting select feature launches as needed.

Responsibilities :

• Market Insight Leadership : Be market and customer obsessed. Drive ongoing market, customer, and competitive research to inform positioning and long-term messaging strategytranslating insights into actionable recommendations for the business
• Own Product Positioning : Lead the creation, refinement, and articulation of the Grow product's positioning and messaging, ensuring clarity, consistency, and market relevance. This includes effectively positioning our Grow product and our Grow product within Guild's suite of other products.
• Shape the Narrative : Develop and maintain the strategic product narrative that communicates Guild's unique value and competitive differentiation to employers, employees, partners, and the broader market
• Strategic Storytelling : Translate customer pain points and market differentiation into high-impact, narrative-driven assets (e.g., market-facing decks, core product messaging guides, executive talking points) that enable internal and external stakeholders to communicate Guild Grow's core value proposition
• Cross-Functional Alignment : Partner closely with Product, Marketing, Employer Partnerships, Sales, Executives, and Enablement teams to ensure alignment around core product positioning and consistent delivery of the strategic narrative.
• Product Influence : Influence the product roadmap by gathering and synthesizing customer and market insights to ensure our positioning and narrative align with evolving customer needs and competitive dynamics

Required Proficiencies :

We are committed to equal pay for equal work and believe in compensation transparency. All salary ranges are standardized nationwide and will not vary by region. This role offers a competitive total compensation package, including a base salary range of $128,600 - $188,400 and variable compensation (bonus) eligibility along with stock options. Compensation offered will be based on a combination of factors such as experience, competencies, and internal equity.