Data Alliances Marketing Manager

Data Alliances Marketing Manager

KPMG US invites you to join our Clients and Markets team as a Data Alliances Marketing Manager.

Responsibilities

Drive the creation of specialized, co-branded marketing assets that showcase the joint value of KPMG and our data partners; develop powerful client success stories that demonstrate the tangible business outcomes of using Informatica, MuleSoft, Databricks, and Snowflake in our solutions.

Produce technical and solution-focused sales tools, including AI-readiness whitepapers, data governance solution briefs, and joint-offering videos.

Project manage KPMG’s presence at alliance-specific conferences such as Informatica World, MuleSoft CONNECT, Databricks Data and AI Summit, Snowflake Summit, and sales kick-off events.

Create, plan and execute a portfolio of demand-generation programs, including joint webinars, client roundtables, and digital campaigns focused on data and AI readiness.

Serve as the primary marketing liaison to the Informatica, MuleSoft, Databricks and Snowflake marketing teams.

Identify and manage joint marketing opportunities, leveraging partner marketing development funds (MDF) to amplify our message and generate leads; support partner-facing events such as sales kick-offs (SKOs) to ensure KPMG’s data solutions are top-of-mind with sales teams; increase the visibility and awareness of our data alliance solutions through targeted social media, podcasts, advertising, and updating web content on both KPMG’s and partner digital properties.

Act with integrity, professionalism, and personal responsibility to uphold KPMG’s respectful and courteous work environment.

Qualifications

Minimum five years of recent experience in B2B marketing in a professional services or technology environment.

Minimum of a bachelor’s degree in marketing, business or a related field; an MBA is preferred.

Proven experience in alliance or partner marketing; ability to collaborate and manage expectations of senior leaders.

Experience developing and executing a strategic marketing plan for a complex business, including market research, multi-stakeholder navigation, ROI reporting, sponsorship evaluation, deep project management, buyer persona and journey development, and content strategy.

Excellent organizational and project management skills, with a proven ability to manage multiple simultaneous projects; exceptional written and verbal communication skills, including creating compelling content and presenting to executive audiences.

Strong proficiency in a wide range of digital marketing channels, including social media, SEO, and content marketing; ability to work effectively in a hybrid setting and travel as required.

Must be authorized to work in the U.S. without the need for employment-based visa sponsorship.

About KPMG

KPMG provides audit, tax, and advisory services for organizations in today’s key industries. Our culture encourages individual development, embraces inclusion, rewards innovation, and supports our communities. KPMG is consistently ranked among the best companies to work for by Fortune Magazine, Consulting Magazine, Seramount, Fair360, and others.

Compensation & Benefits

California salary range : $87,800 - $185,000. Our comprehensive compensation and benefits package includes medical, dental, vision, disability, life insurance, 401(k), and a robust suite of personal well-being benefits. Additional paid time off and company holidays are provided.

Equal Opportunity Employer

KPMG is an equal‑opportunity employer. KPMG complies with all applicable federal, state and local laws concerning recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable law.

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