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Demand Generation Manager
Demand Generation ManagerHandoff AI • Austin, Texas, United States, 78701
Demand Generation Manager

Demand Generation Manager

Handoff AI • Austin, Texas, United States, 78701
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  • [job_card.full_time]
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Demand Generation Manager

Why join us? Handoff is the AI agent that runs a construction company. We help remodelers automate estimating, streamline operations, and win more work - backed by real-time cost data, intuitive design, and workflows that speak contractor. With over 10,000 monthly active users and $6B in annualized project volume already flowing through our platform, were becoming the trusted partner for the people who build our homes.We are backed by $25M+ raised from Y Combinator, Initialized, and Greycroft. Our team is distributed across hubs in Austin, So Paulo, and Buenos Aires, and we are deeply focused on building intuitive, high-impact solutions that make a real difference for our users.

Demand Generation Manager at Handoff Were looking for a hands-on Demand Generation Manager to build our acquisition engine from the ground up - designing and launching email-led, multi-channel campaigns that drive fast B2B growth. Youll experiment, iterate, and tie every action to revenue , partnering closely with Product, Sales, and GTM Ops to turn ideas into predictable pipeline.

What you'll do

  • Build and launch email campaigns that generate pipeline and accelerate conversion within short (
  • Write high-impact copy and manage campaign execution end-to-end - from brief to measurement.
  • Experiment rapidly across channels (email, paid, social, landing pages) to improve lead velocity and conversion rates.
  • Collaborate cross-functionally with Sales, Product, and GTM Ops to align messaging, handoffs, and reporting.
  • Partner with engineering / product to connect campaign data to CRM and revenue systems.
  • Analyze campaign performance and communicate insights that shape future strategy.
  • Track and report on key metrics like open / reply rates, SQLs, and CAC

About you

  • 5+ years in demand generation, growth, or lifecycle marketing roles.
  • Background in SMB marketing motions with a strong understanding of volume, speed, and personalization.
  • Proven track record building email-centric campaigns that drove measurable pipeline.
  • Hands-on copywriter comfortable owning messaging from idea to execution.
  • Experience executing across multiple channels (email, paid, content, landing pages).
  • Familiarity with marketing automation tools (HubSpot, Marketo, etc.) and CRM systems.
  • Worked in fast-paced environments (Series A / B startups or agencies supporting similar clients).
  • Comfortable with short sales cycles and agile experimentation.
  • Bonus point : Experience in construction, skilled trades, or local service industries (or curiosity about them).
  • What we offer

  • Competitive Salary + Equity
  • Unlimited Paid Time Off (PTO)
  • 401(k)
  • Medical, Dental & Vision Insurance
  • Life & Disability Insurance
  • Flexible Spending Account (FSA)
  • Dependent Care FSA (DC FSA)
  • Relocation Allowance
  • Top-Notch Equipment
  • Team Offsites
  • You love the thrill of experiments that move the needle and campaigns that turn into revenue. If you want to build the engine, not just run it - lets talk! Handoff is an Equal Opportunity Employer. Handoff is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. Handoff will not tolerate discrimination or harassment based on any of these characteristics. Handoff encourages applicants of all ages. Handoff also participates in E-Verify.

    $125,000 - $145,000 a year

    Compensation details : 125000-145000 Yearly Salary

    PI31526e8db582-30511-38988869

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    Demand Generation Manager • Austin, Texas, United States, 78701

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