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Cyber Security Lead Generation Specialist

Cyber Security Lead Generation Specialist

Zurich Insurance CompanyVirtual, MI, US
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Cyber Lead Generation Specialist (Sales Development Representative)

Location :  [Remote or St. Louis, MO preferred]

Department :  Sales

Type :  Full-Time

SpearTip is a cybersecurity firm specializing in Managed Detection & Response (MDR), Incident Response (IR), and Advisory Services. Our mission is to help organizations operate without fear by defending against evolving threats and restoring confidence when attacks happen.

We are seeking a motivated and driven  Cyber Lead Generation Specialist (SDR)  to be the engine behind our pipeline growth. This role is designed for someone who thrives on connecting with prospects, qualifying opportunities, and driving interest in advanced cybersecurity solutions.

Your Impact

As a Cyber Lead Generation Specialist, you will :

  • Generate pipeline : Execute outbound prospecting via phone, email, LinkedIn, and events to create qualified meetings for SpearTip Account Executives.
  • Qualify opportunities : Uncover pain points, assess fit, and determine urgency using frameworks like BANT, MEDDIC, or SPIN.
  • Collaborate with sales & marketing : Work closely with Account Executives, Marketing, and management to develop campaigns and accelerate lead conversion.
  • Leverage tools : Manage outreach and tracking through CRM (Salesforce), sales engagement tools (e.g. Outreach), and intelligence platforms (ZoomInfo, LinkedIn Sales Navigator).
  • Educate prospects : Develop a strong understanding of SpearTip’s services to articulate value to both technical and business decision-makers.
  • Track performance : Maintain accurate activity logs, pipeline data, and weekly / monthly KPI reporting.

Basic Qualifications :

  • Bachelor’s Degree and 4 or more years of experience in Sales

    • OR

  • High School Diploma or Equivalent and 6 or more years of experience in Sales

    • OR

  • Zurich Certified Insurance Apprentice including an Associate Degree and 4 or more years of experience in Sales

    • AND

  • Experience building and managing relationships inside a business and externally
  • Experience meeting sales goals

    • What We’re Looking For Preferred Qualifications :

  • 1–3 years of experience in lead generation, business development, or inside sales (cybersecurity, SaaS, or IT services preferred).
  • Strong communication and active listening skills, with the ability to tailor conversations to different audiences (e.g. CISO, IT Manager, CFO, Risk Manager).
  • Self-motivated, coachable, and eager to learn in a fast-paced, high-growth cybersecurity environment.
  • Familiarity with pipeline-building strategies, prospecting tools, and sales methodologies.
  • Ability to manage multiple priorities and consistently hit or exceed pipeline KPIs, plus activity and meeting targets.

    • The compensation indicated represents a nationwide market range and has not been adjusted for geographic differentials pertaining to the location where the position may be filled. The annual variable compensation range, based on performance under the sales incentive plan for this role, is $53,400.00 - $87,500.00.

    As an insurance company, Zurich is subject to 18 U.S. Code § 1033.

    Zurich in North America is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race / ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

    Location(s) : AM - Illinois Virtual Office, AM - Arizona Virtual Office, AM - Atlanta, AM - Austin, AM - Baltimore, AM - Boston, AM - California Virtual Office, AM - Charlotte, AM - Chicago, AM - Cincinnati, AM - Cleveland, AM - Colorado Springs, AM - Colorado Virtual Office, AM - Columbus, AM - Connecticut Virtual Office, AM - Dallas, AM - Delaware Virtual Office, AM - Denver, AM - Detroit, AM - Florida Virtual Office, AM - Ft. Lauderdale, AM - Georgia Virtual Office, AM - Grand Rapids, AM - Houston, AM - Indiana Virtual Office, AM - Indianapolis, AM - Jacksonville, AM - Kansas Virtual Office, AM - Las Vegas, AM - Long Island, AM - Los Angeles, AM - Louisiana Virtual Office, AM - Miami, AM - Michigan Virtual Office, AM - Missouri Virtual Office, AM - Nevada Virtual Office, AM - New Hampshire Virt. Office, AM - New Jersey Virtual Office, AM - New York, AM - New York Virtual Office, AM - North Carolina Virt. Office, AM - Ohio Virtual Office, AM - Omaha, AM - Pennsylvania Virtual Office, AM - Sacramento, AM - San Diego, AM - San Francisco, AM - South Carolina Virt. Office, AM - Texas Virtual Office, AM - Virginia Virtual Office, AM - Washington DC, AM - Washington DC Virt. Office

    Remote Working : Yes

    Schedule : Full Time

    Employment Sponsorship Offered :  No

    Linkedin Recruiter Tag : #LI-RA1 #LI-ASSOCIATE #LI-REMOTE

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    Lead Generation Specialist • Virtual, MI, US