VP, Growth Marketing

Responsibilities

Act as the cross‑functional leader for pipe management and orchestration across all business units to ensure coverage for hitting quarterly booking goals and report results to the Executive Leadership Team

Manage the demand generation funnel: lead flow, nurture strategy, conversion optimization, and velocity tracking across channels

Define and own the end‑to‑end strategy for multi‑channel demand generation, including planning, execution, and measurement for both new logo and expansion pipeline across all Pindrop expanding portfolio and regions

Architect and oversee integrated campaigns across digital, field, and partner channels, connecting events with ABM and lifecycle programs to maximize ROI

Partner with Product Marketing, Sales, CS, and Finance to align messaging, target segments, and campaign design across key verticals (e.g., banking, insurance, telco, healthcare)

Lead the planning and execution of events globally, including tradeshows, customer events, executive roundtables, webinars, and partner events—aligning content and audience strategy to business priorities

Build scalable event‑to‑demand workflows that drive measurable outcomes through AI‑powered personalization, predictive analytics, and data enrichment

Oversee budget allocation and forecasting for events and demand gen investments, optimizing spend based on performance metrics

Requirements

15+ years’ experience in demand generation, event marketing, or integrated campaign leadership in B2B SaaS or enterprise technology

Proven people leadership skills and experience recruiting, managing and growing exceptional talent

Proven track record in building and executing multi‑channel campaigns that drive pipeline and revenue growth

Strong understanding of ABM strategy, field marketing, and event‑driven demand acceleration

Proficiency with marketing automation and analytics tools (e.g., Marketo, Salesforce, Demandbase, Google Analytics)

Demonstrated ability to lead teams and manage cross‑functional collaboration at scale

Preferred

Experience applying AI and predictive insights to campaign targeting, personalization, and measurement

Familiarity with performance marketing, audience segmentation, and customer lifecycle optimization

Bachelor’s degree in Marketing, Business, or related field; advanced degree or certification in digital marketing or data analytics preferred

Benefits

Competitive compensation, including equity for all employees

Unlimited Paid Time Off (PTO)

Generous health and welfare plans to choose from - including one employer‑paid “employee‑only” plan!

Best‑in‑class Health Savings Account (HSA) employer contribution

Affordable vision and dental plans for you and your family

Employer‑provided life and disability coverage with additional supplemental options

Paid Parental Leave - Equal for all parents, including birth, adoptive & foster parents

One year of diaper delivery for your newest addition to the family! It’s our way of welcoming new Pindroplets to the family!

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