Senior Marketing Data AnalystVirtualVocations • Paterson, New Jersey, United States
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Senior Marketing Data Analyst
VirtualVocations • Paterson, New Jersey, United States
[job_card.30_days_ago]
[job_preview.job_type]
- [job_card.full_time]
[job_card.job_description]
A company is looking for a Senior Data Analyst - Marketing.
Key Responsibilities
Conduct exploratory data analysis and monitor key marketing metrics to identify trends and opportunities
Collaborate with cross-functional teams to define data requirements for SEO, SEM, and new channel exploration
Design, run, and analyze experiments to deliver optimization insights for marketing initiatives
Required Qualifications
5+ years of professional analyst experience
Intermediate to advanced SQL experience; Python knowledge is a plus
Experience with BI platforms such as Looker, Tableau, or Google Analytics
Familiarity with marketing analytics and experimentation methodologies
Knowledge of the insurance industry is a plus
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Marketing Data Analyst • Paterson, New Jersey, United States
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