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Data Scientist
Data ScientistNextdoor • San Francisco, California, United States
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Data Scientist

Data Scientist

Nextdoor • San Francisco, California, United States
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

#Team Nextdoor

Nextdoor is where you connect to the neighborhoods that matter to you so you can belong. Our purpose is to cultivate a kinder world where everyone has a neighborhood they can rely on.

Neighbors around the world turn to Nextdoor daily to receive trusted information, give and get help, get things done, and build real-world connections with those nearby — neighbors, businesses, and public services. Today, neighbors rely on Nextdoor in more than 305,000 neighborhoods across 11 countries.

Meet your Future Neighbors

As a Data Scientist with Nextdoor, Inc. (San Francisco, CA) (Multiple Positions Open) you’ll :

  • Leverage data to drive growth and support the Revenue and Marketing team by designing and executing A / B experiments to optimize paid acquisition, lifecycle marketing, and user engagement.
  • Utilize data mining, statistical analysis, and machine learning to extract insights on user behavior, segmentation, and market trends to enhance marketing effectiveness.
  • Collaborate with cross-functional teams including Engineering, Growth, and Product teams, to develop data-driven strategies for user acquisition, retention, and engagement.
  • Evaluate the effectiveness of lifecycle marketing campaigns to understand the incremental impact of email marketing on revenue generation.
  • Ensure marketing strategy aligns with the company’s objectives, leveraging data-driven experimentation to increase user engagement while maintaining cost-effectiveness.

What You’ll Bring to The House

  • Master’s degree or foreign equivalent in Computer Science, Engineering, Economics, Business Analytics, or closely related quantitative discipline.
  • Two (2) years of experience in the position offered or as a Data / Marketing Analyst, or closely related position in data sciences.
  • Alternatively, employer will accept a Bachelor’s degree in the fields above followed by five (5) years of progressive, post-bachelor’s experience in positions specified above.
  • Must have demonstrated experience in the following : Leveraging statistical data analysis and predictive modeling to assess the performance of paid marketing campaigns, generating insights that drive strategic decision-making for user acquisition, growth and revenue optimization; Applying hypothesis testing to design and execute experiments and A / B tests to measure the impact of marketing initiatives on customer conversion, retention, and overall performance; Utilizing SQL and data visualization tools to extract, manipulate, and analyze large-scale datasets from multiple sources, ensuring accurate performance tracking and uncovering key trends, patterns, trends and anomalies in marketing data; Implementing machine learning and advanced analytics techniques to develop data-driven audience segmentation and targeting strategies, maximizing the advertising efficiency and optimizing budget allocation; Designing and developing automated reporting dashboards using data visualization tools, delivering real-time insights into campaign performance, user behavior, and key marketing metrics to stakeholders; Conducting causal inference analysis and incrementality testing to evaluate the effectiveness of marketing strategy, enabling data-driven decision-making and performance optimization; and Collaborating with engineering and marketing teams to build and optimize data pipelines, enhance marketing attribution models, and refine experimental frameworks, ensuring data integrity and measurable business impact.

    • Rewards

    Compensation, benefits, perks, and recognition programs at Nextdoor come together to create one overall rewards package.

    The starting salary for this role is expected to be : $190,600 - $236,000 / year.

    We also expect to award a meaningful equity grant for this role. With equal quarterly vesting, your first vest date would be within the first 3 months of your start date.

    Overall, total compensation will vary depending on your relevant skills, experience, and qualifications.

    We have you covered! Nextdoor employees can choose between a variety of great health plans. We cover 100% of your personal monthly premium for health, dental, and vision – and provide a OneMedical membership for concierge care.

    #LI-DNI

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