Senior Product Marketing Manager (w / m / d)

Marketing Journey Specialist

Your Career Opportunity (starting December 1, 2025)

Do you love reaching the right customer at the right time with the right message? Do you think in terms of segments , triggers , journeys , and KPIs ? Marketing Cloud , journeys , flows , and nurtures are not buzzwords for you, but your daily work? Then we are looking for exactly you!

Your Mission

• Build Customer Journeys : You develop and optimize automated customer lifecycle journeys for our existing customers from welcome to upsell
• Utilize Tool Landscape : You build targeted journeys, trigger emails, reactivation campaigns, and pop-ups for specific customer segments using certain tools (e.g., Salesforce Marketing Cloud)
• Automate Feature Communication : You set triggers for features that are not yet used and plan scalable email and in-app communication
• Evaluate & Optimize Campaigns : You track KPIs like adoption rate, NPS, feature usage, and respond data-based with further measures
• Define Segment Logic & Triggers : You work closely with data, growth, and success to build relevant segmentations, personas, and triggers