Director of Marketing

PulteGroup Marketing Role

Build a career that builds your future with PulteGroup! Welcome to PulteGroup where we believe in building more than just homeswe believe in building inspired employees, meaningful careers, and a legacy of excellence. If you're looking for work that moves you, a team that values your ideas, and a company that brings you pride, you've come to the right place. As one of the nation's largest and most respected homebuilders, PulteGroup offers opportunities to grow within a Fortune 500 company that's consistently recognized as a Fortune 100 Best Company to Work For and a certified Great Place to Work. We're driven by the bold purpose of building incredible places for people to live their dreams. For over 70 years, we've been building more than homeswe've been building trust, innovation, and a culture where every team member is empowered to thrive. Join a company that champions inclusion, celebrates diversity, and supports your personal and professional journey. Headquartered in vibrant Atlanta, Georgia, and operating in over 45 markets nationwide, we're proud to build homes through our trusted family of brandsincluding Innovative Construction Group, Centex, Pulte Homes, Del Webb, DiVosta Homes, American West, and John Wieland Homes and Neighborhoods, Pulte Mortgage, PGP Title, Pulte Insurance Agencyall united under the PulteGroup name. Apply now and discover a career where your contributions are valued, your growth is supported, and your work makes a lasting impact.

Primary Responsibilities

Provides direction to field teamfosters a planning discipline within the Marketing function :

• Collaborates with Divisions on the application of media and creative best practices to their business.
• Monitors all media orders and subsequent performance.
• Facilitates annual media planning and quarterly media performance reviews between Divisions and home office team.
• Drives consistent application of tools and processes to maximize productivity across Divisions.

Solutions Facilitationworks cross-functionally to leverage corporate resources on behalf of field marketing needs :

Content Creationcreates, maintains, and evolves centralized tools & material for use by all Divisions :

Field Input to Home Office SMEsmaintains line of sight into field use of systems, messaging, tools, programs, and processes :

Time Spent On / With Local Team Memberstakes a hands-on approach to enhancing the skills and productivity of each team member :

Management Responsibilities With Direct Reports

Ensures appropriate staffing to meet needs. Utilizes recruiting and selection tools / processes to build organizational talent. Evaluates employee's performance and plans for compensation actions in accordance with that performance. Provides developmental opportunities through identification of internal and external training opportunities. Creates opportunities for employee growth. Provides continuous coaching regarding functional and leadership standards (technical skills and behaviors).

Scope

Decision Impact : Area Department Responsibility : Single Budgetary Responsibility : Yes - Indirect Direct Reports : Yes Indirect Reports : Yes

Required Education

Minimum Bachelor's Degree in Marketing or Communications or equivalent

Required Experience

Related Functional Experience : Minimum of 7-10 years Marketing experience Time in position : Minimum of 2 years at a management level Ability to shift between strategic initiatives and tactical responsibilities Demonstrated deep understanding of the role of paid, owned and earned media channels to effectively message across a mix of media types. Experience establishing and managing to a budget Superior problem solving, data collection and analysis skills Superior oral and written communication skills Capable of confidently presenting and interacting with high level Home Office, Area and Division Leadership with strong ability to talk off script as it relates to marketing's role in addressing business issues. Strong Project management skills Team oriented with ability to motivate others Possess working knowledge of required PulteGroup marketing systems Ability to lead change in a continuous improvement environment Thinks with scalability in mind so that ideas can be used or adapted in different markets Ability to gain confidence, credibility, trust, and support Demonstrated objectivity