Influencer Marketing Coordinator, Zappos

Zappos is looking for a detail-oriented and enthusiastic Influencer Marketing Coordinator to support our influencer marketing strategy. The role assists in the execution of influencer-facing marketing programs that foster engagement, education, and content creation with lifestyle, fitness, and family-focused influencers. Success in this position requires strong organizational skills, attention to detail, and passion for influencer marketing and social media. The Influencer Engagement Coordinator supports the implementation of marketing initiatives that help influencers grow their business with Zappos, focusing on key categories including footwear, athletic, and kids. This position sits on the Influencer Marketing team reporting to the Zappos Head of Influencer.

Key Responsibilities

Support the onboarding of new influencer partners by coordinating welcome communications, maintaining onboarding documentation, and tracking completion of key partnership requirements

Assist in managing day-to-day influencer communications, including sharing promotional calendars, product opportunities, and campaign briefs with assigned influencer partners

Help maintain program management tools and compile weekly reporting data to track influencer performance and engagement

Coordinate with cross-functional teams (Buying, Merchandising, Social, Tech) to support influencer initiatives, including gathering product information, maintaining campaign calendars, and tracking deliverables

Support data collection and organization for program KPIs, helping prepare performance reports and tracking test-and-learn initiatives

Coordinate influencer gifting programs, including tracking inventory, managing shipping logistics, and documenting content delivery

Help organize and execute influencer events and activations

Basic Qualifications

2+ years of professional non-internship marketing experience

Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

Bachelor's degree

Experience in influencer, affiliate marketing

Preferred Qualifications

Knowledge of Microsoft Excel at an advanced level, including pivot tables, macros, index/match, vlookup, VBA, data links, etc.

Usage of generative AI tools to enhance workflow efficiency, with a willingness to learn effective prompting and evaluation practices.

Ability to recognize opportunities where generative AI could enhance products, workflows, or customer experiences.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $53,200/year in our lowest geographic market up to $113,700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.

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