A company is looking for a Sales Packaging Manager to oversee the strategy for packaging and positioning advertising products.
Key Responsibilities :
Analyze ridership data to identify advertising opportunities around key events and peak days
Collaborate with cross-functional teams to develop strategic pricing frameworks and compelling sales narratives
Maintain an annual packaging calendar aligned with cultural moments and advertiser planning cycles
Required Qualifications :
5+ years of experience in sales packaging, sales development, or product marketing within digital media or advertising
Strong analytical skills with the ability to derive insights from data
Experience in building go-to-market narratives and collaborating with creative teams
Familiarity with pricing strategy and yield management concepts
Preferred experience in ride-share, transportation, or location-based advertising
Sales Packaging Manager • Modesto, California, United States