Analyst, Commerce Media

Pay Range

$53,200.00 per year – $77,280.00 per year

Company Description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as the Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and recognized by Forrester and Gartner, Digitas serves the world’s leading brands through a global network of more than 5,500 employees across over 65 offices in 43 countries. The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.

Overview

Digitas’ world‑class Precision team is responsible for all digital media activation in this increasingly addressable world, including display, video, mobile, audio, and native. With a deep understanding of media platforms, data, and targeting strategies and razor‑sharp analytical skills, our Precision specialists deliver optimal solutions that drive our clients’ business forward. We’re looking for an outstanding Analyst — someone who can win the hearts of clients, inspire their teammates, and skillfully juggle multiple pieces of business. This is a unique opportunity for a future digital media star to actively drive performance for some of the largest brands on the planet.

Responsibilities

Executing, managing, and optimizing all digital media campaigns and programs for agency clients, including platform media buying as well as direct‑to‑publisher programs, both independently and in support of Senior Analysts.

Developing and maintaining strong relationships with platform and publisher partners, and serving as the main point of contact.

Contributing to the assessment of media offerings and forming proposals for new opportunities.

Managing Prisma campaign set‑up, platform insertion orders, campaign artifacts, and all relevant documentation in preparation for launch.

Running the campaign QA process to ensure accurate implementation, pacing, performance, troubleshooting and optimization.

Aggregating data from retailer UI, retailer API, and other sources into data storage platforms for both BU and e‑Comm funded activity.

Assisting in the development of client‑facing campaign performance reports.

Participating in regular sessions to share and learn new strategies for optimization.

Demonstrating diligence, attention to detail, and adherence to best practices throughout the full campaign life‑cycle.

Be a strategic partner to off‑shore resources, ensuring alignment on tasks and shared responsibilities.

Keeping up to date on industry trends and sharing highlights with the team.

Handling ad‑hoc reporting requests as they come through.

Qualifications

Digital media familiarity or experience in digital roles (internships included).

Basic knowledge of how digital advertising works and ability to define programmatic.

Basic knowledge of media or retail media platforms and active campaign optimization experience is a plus.

Ability to organize and manage detailed work.

Strong analytical, problem‑solving and mathematical skills.

Excellent communication and writing skills, poised, precise, and kind.

Advanced MS Excel skills.

A four‑year college degree.

Additional Information

Our Publicis Groupe motto "Viva La Différence" means we’re better together, and we believe that our differences make us stronger. We focus on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.

The benefits package includes medical coverage, dental, vision, disability, 401(k), parental and family care leave, family‑forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process, please contact USMSTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

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