Demand Gen Manager

Overview :

TekWissen is a global workforce management provider headquartered in Ann Arbor, Michigan that offers strategic talent solutions to our clients world-wide.

Job Title : Demand Gen Manager

Location : Draper UT, 84020

Duration : 6 Months

Job Type : Temporary Assignment

Work Type : Hybrid

JOB DESCRIPTION : Role Summary :

• We are seeking a skilled Demand Generation Manager to coordinate and project manage our marketing lead generation efforts.
• The ideal candidate will have strong knowledge of B2B / enterprise marketing, digital marketing, experience building end-to-end campaigns, and working cross-functionally with sales teams.

Core Responsibilities :

Execute on omni-channel demand generation campaigns from start to finish to drive leads and opportunities

Build cogent data-driven marketing strategies and plans to ensure a consistent volume of opportunities are generate month-over-month

Collaborate cross-functionally with partners in content, events, paid media, web to support new initiatives or optimize existing efforts

Manage relationships with vendors and own a paid media sponsorship calendar to grow lead generation initiatives in this channel

Manage budget and track results to ensure ROI for our initiatives

Help organize and execute on in-person events that drive new customer acquisition.

Qualifications :

3-5 years of experience in marketing and demand generation

Proven track record of executing campaigns end-to-end

Knowledge of Salesforce, Marketo, Tableau, Clay, are a plus

Excellent communication and problem-solving skills

Able to analyze data and make decisions based on results

Nice To Have

TekWissen Group is an equal opportunity employer supporting workforce diversity.