Senior Paid Media Specialist

A company is looking for a Senior Paid Media Specialist to drive member acquisition through strategic paid media campaigns.

Key Responsibilities

Manage and optimize paid media campaigns across various platforms to meet performance goals

Analyze performance data and recommend adjustments to improve campaign results

Collaborate with cross-functional teams to enhance campaign performance and implement new strategies

Required Qualifications

Bachelor's degree in Marketing, Communications, Business Administration, or equivalent experience

Minimum 5 years of experience in marketing and / or digital channel support

Proven experience managing paid media campaigns using platforms like Google Ads and Meta

Google Ads and Meta certifications are desired

Experience with affiliate or publisher network partnerships is preferred