Category Manager Labels

Category Manager - Labels

Description -

Responsible for go-to-market (GTM) aspects of HP Indigo products and solutions in the Label market in the Americas region driving profitable growth for HP Industrial Print by delivering world-class sales-driven support surrounding PLC management segment expertise programs and promotions knowledge enrichment and value selling.

Driving the realization of sales goals by ensuring customers know the value propositions of products and making sure the GBU is incorporating customer and market feedback into product development. Responsible for creating sales educational materials influencing marketing plans and marketing deliverables supporting sales in front of customers and for positioning the product line balancing both competitive pressures and HPs financial goals.

The Category Manager is responsible for all products and business models in the market segment they serve including new products Certified Preowned (CPO) presses and presses sold with super click or EaaS model. The Category Manager is also responsible for providing strategic inputs that include market size and market share and analyzing wins and losses from the GTM organization. You have overall responsibility for meeting sales results and ensuring the funnel is filled for future quarters so we can continue to meet our sales goals.

The role requires effective interaction within a matrix organization including regional sales strategic accounts the GBU Customer Success and supplies and the Software and Solutions business unit.

Main Objectives & responsibilities

Providing SME input into setting sales goals by quarter and by product

Understanding and communicating Market Size Total Addressable Market and Market share goals and results

Tracking sales results vs sales goals and determining what are the causes of gaps in our results and determining the action items to overcome those gaps.

Field-facing product life cycle and New Product Introduction (NPI) management

Provide market-based feedback to the GBU to ensure new product development incorporates value added features

Provide analysis of wins and losses including gaining customer feedback on why HP lost deals and how many blind spots we had and why we had those blind spots.

Work with Marketing to ensure proper lead generation and customer awareness of products to meet sales goals

Segment-focused sales support and content development; competitive intelligence & selling against; partner management

Developing product and solution value propositions based on product capabilities and financial goals of our customers

Driving targeted programs specific to market requirements including competitive selling against programs

Development and execution of GTM programs and pricing guidelines and promotions

Lead cross functional alignment within sales service and supplies to ensure seamless programs pricing positioning messaging and promotions to support sales efforts in your market segment including revenue profit supplies and services targets

Job Requirements :

College degree in Marketing / Business / Technical MBA preferred

Deep understanding of the Label market and HP Indigo products preferred.

Strong business acumen and product marketing skills

Strong communications and inter-personal skills

Ability to navigate between strategic view and detailed analysis

Ability to think strategically (what and why) as well as tactically (how).

Ability to influence individuals and teams without direct line of authority.

10 or more years in the Industrial Print business (Graphic Arts industry)

Able to network internally across key stakeholders both internally and externally

Previous Product Marketing / Management experience

The on-target earnings (OTE) range for this role is $178250 to $279900 USD annually with a 80% / 20% (salary / incentive) mix. There are additional opportunities for pay in the form of bonuses and / or equity (applies to United States of America candidates only). Pay varies by work location job-related knowledge skills and experience.

Benefits :

HP offers a comprehensive benefits package for this position including :

Health insurance

Dental insurance

Vision insurance

Long term / short term disability insurance

Employee assistance program

Flexible spending account

Life insurance

Generous time off policies including;

4-12 weeks fully paid parental leave based on tenure

13 paid holidays

Additional flexible paid vacation and sick leave ( US benefits overview)

The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time with or without notice subject to applicable law.

Job -

Sales

Schedule -

Full time

Shift -

No shift premium (United States of America)

Travel -

Relocation -

Equal Opportunity Employer (EEO) -

HP Inc. provides equal employment opportunity to all employees and prospective employees without regard to race color religion sex national origin ancestry citizenship sexual orientation age disability or status as a protected veteran marital status familial status physical or mental disability medical condition pregnancy genetic predisposition or carrier status uniformed service status political affiliation or any other characteristic protected by applicable national federal state and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

For more information review HPs EEO Policy or read about your rights as an applicant under the law here : Know Your Rights : Workplace Discrimination is Illegal

Required Experience :

Manager

Key Skills

Abinitio,Aerospace Engineering,Corporate Relationship,Business Administration,Financial Reporting,Avionics

Employment Type : Full-Time

Experience : years

Vacancy : 1

Monthly Salary Salary : 178250 - 279900