Gaming CRM Manager

A company is looking for a CRM Manager, Prediction Markets.

Key Responsibilities

Lead lifecycle marketing strategy and execution, supporting go-to-market strategy

Own the end-to-end setup of cross-channel campaigns focusing on content-rich engagement

Develop and deliver actionable frameworks and performance updates to senior leadership

Required Qualifications

At least 5 years of relevant CRM or lifecycle marketing experience

At least 1 year of people management experience

Strong analytical skills with experience in designing A / B tests

Experience with Braze or a similar CRM system is required

Familiarity with HTML, SQL, and / or Tableau is a plus