Social Media Manager

Job Description

Job Purpose :

This role will be responsible for driving brand engagement and lead generation by planning, creating, executing and tracking campaigns for the company's social media accounts, blog and other channels. Candidates should be comfortable with designing, writing and editing content aligned with our brand voice and target audiences.

Essential Functions :

• Develop and implement social media strategies and campaigns for company platforms including Facebook, LinkedIn, Instagram and YouTube, and company blog.
• Oversee and manage content calendar. Drive alignment meetings with cross-functional teams and agency partners to ensure timely support of campaigns and initiatives.
• Manage content creation & editorial process from end to end : conceptualize and create engaging, brand-worthy content including images, video and copy.
• Create & publish content from various employee, community, sales and sponsorship events.
• Track and report on Key Performance Indicators (KPIs) on an ongoing basis. Optimize post schedule and cadence based on performance. Champion and lead the team's understanding of social media campaign performance, providing insights that help stakeholders to optimize current campaigns and inform future strategy.
• Maintain a clear understanding of the evolving social media landscape, tools, functionality, and new products, and keep key stakeholders informed about industry changes, new developments and social media feature updates.
• Engage with employees, sponsors & partners to cross-promote and amplify content.
• Lead and assist with other marketing-related projects, as necessary

Education :

Four years of College resulting in a Bachelor's Degree or equivalent

Certifications, Accreditations, Licenses :

Must have valid Driver's License

Relevant Work Experience :

2 to 3 years in related field, with at least 1 year of experience managing social media content

Special Knowledge, Skills and Abilities :

Supervisory Responsibility :

No supervisory responsibilities

Work Environment :

Ability to work nights and weekends, as needed

Indoors / Outdoors

Salary Range - $60,000-$90,000

We were made aware of an employment scam in which a third-party is creating false communications under the Hawaiian Telcom name. We want to reiterate that Hawaiian Telcom never seeks payment from job applicants and only reaches out from email addresses. We are encouraging applicants to apply through our website at for added security.