Hybrid, 2 days a week.
Summary:
A marketing firm with over 40 years of success, specializing in radio, print, broadcast, digital and branding. Serving a variety of industries, including retail, media, non-profit, technology, entertainment, hospitality, and hospitality.
Benefits:
Health benefits, Unlimited PTO, Professional Development (conferences, lunch/learns), 401k, Flex Time, Summer Fridays, Volunteer and Philanthropic contributions
Your Role:
Ability to interpret, compile, summarize and communicate learnings from primary and secondary data, striving to improve the ROI on a client's budget continuously
·Demonstrated ability to create reports that assess campaign delivery against KPIs and identify opportunities to improve campaign performance
·Knowledge of advanced interactive targeting technologies
·Expertise in proper analytics setup and tracking implementation, ensuring the flow of data through various states is streamlined and tracked
·Thorough knowledge of tracking and visualization tools including Google Analytics, Google Tag Manager, Google Data Studio, and Facebook
·Prior experience with third party ad-serving and campaign trafficking
·Data visualization tool experience such as Google Data Studio or Tableau a plus
·Ability to manage multiple tasks with attention to details, deadlines, budgets and timelines
·Exceptional analytical and Excel skills combined with strong written and communication skills
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