Content Marketing Manager

JOB DESCRIPTION

The Content Marketing Manager is responsible for creating, designing, and executing high-quality marketing materials that support enrollment campaigns across digital and print channels. As a key member of the Enrollment Marketing team, this role transforms ideas and strategies into engaging visuals and messages that inspire prospective students and families to connect with ORU. The ideal candidate combines creative design skills with strong writing and technical execution, ensuring every project is on-brand, visually appealing, and results-driven.

RESPONSIBILITIES

Content Creation & Design

• Write and design campaign assets including emails, web content, landing pages, digital ads, social media posts, flyers, and event materials.
• Produce light-to-moderate design work (social graphics, print pieces, presentation slides, digital ad creatives) using tools like Canva or Adobe Creative Suite.
• Adapt content for multiple audiences and formats while maintaining consistency in tone, message, and brand standards.
• Support photography and videography needs by preparing creative briefs, coordinating edits, or producing simple video content.

Campaign Execution

Content Optimization & Maintenance

Collaboration & Communication

Brand Stewardship

REQUIREMENTS

Education & Experience :

Skills & Abilities :

Equal Employment Opportunity :

Oral Roberts University promotes equal employment opportunities for all individuals regardless of differences in race, color, religion, sex, national origin, age, disability, or veteran status.